[April 14, 2016]

SOASTA Expands Alliance Partner Ecosystem to Extend the Reach and Value of Its Digital Performance Management Platform Globally

SOASTA, the leader in performance analytics, today announced that its alliance partners' contributions to sales results in 2015 doubled. "SOASTA, with our industry-leading Digital Performance Management platform, continues to extend our global reach with the expansion of our alliance ecosystem," said SOASTA CEO Tom Lounibos (News - Alert). The company now provides services and support in the Americas, Europe and Asia with a global network of solution providers and technology and cloud partners.

SOASTA has seen significant demand from customers globally for advanced expertise and technology as the company migrates current back end-focused IT tools to a digital-first and customer-focused world. "The results for the most recent fiscal year saw a dramatic doubling of impact from our alliance partners," Lounibos continued. "SOASTA is pleased to have a strategically powerful set of alliance partners who combine with our own resources to help our joint customers create a performance-driven culture."

"Digital businesses can gain agility and competitive advantage by seamlessly testing, measuring and optimizing on a continuous basis. Our alliance with SOASTA has helped us build solutions such as the Accenture Omni Channel Testing Platform that offer on-demand performance engineering and testing as-a-service, along with advanced diagnostics and intelligent automation in order to help clients make faster, better business decisions," said Kishore Durg, managing director and testing lead for Accenture (News - Alert).

"SOASTA has a long history of working with our alliance partners to deliver digital performance management solutions, including our CloudTest, mPulse, TouchTest and Data Science Workbench offerings," Lounibos explained. "Our customers globally are embracing the need to have excellent digital experiences for all their customers and users. Our alliances around the globe help us reach more customers and provide the skills needed to ensure that our joint customers are successful."

For 2016 SOASTA has expanded support for the SOASTA global alliance partner community. Specific resources for technical and sales enablement, such as the SOASTA Partner Portal, are available globally and provide in-depth skills development and customer-ready resources.

The following statements provide an overview of the SOASTA alliance partner experience:

Outscale: "We put focus on innovation in order to offer our users higher-performance technologies. We are passionate about new technologies and the benefits they bring to our customers. We are pleased to have SOASTA as a partner, as a leader in the digital performance management space. Together SOASTA and Outscale provide our customers the best of high performance in today's demanding digital era," said Laurent Seror, President and Founder, Outscale, www.outscale.com

Instart Logic: "Instart Logic and SOASTA share a common view on DPM as the next critical focus for optimizing customer experience, user engagement, conversions, and revenue. Our combined capabilities are delivering unique and unprecedented improvements in performance that customers are using to gain measurable improvements in revenue and brand awareness," said Manav Mital, CEO and Founder, Instart Logic, www.instartlogic.com

Shockoe: "Shockoe has been using SOASTA's TouchTest for most of our automated testing, as it works very well with our continuous integration server. SOASTA has allowed us to focus on User Experience and Acceptance tests and deliver apps faster than most companies expect; the tool has really allowed us to release better apps faster and with fewer bugs than most of our competitors," said Alejandro Otanez, COO, Shockoe, www.shockoe.com

Propelics: "The assumption is that what is understood about testing in the enterprise today can be easily translated to the mobile domain. However, that is not the case. A mobile-specific testing approach requires a very different way of thinking about testing related skills, tools and processes than what has been prevalent in traditional testing approaches. Automated testing of mobile apps is one of those areas where traditional approaches fall short and are unable to deliver in the rapid timeframes associated with mobile app development," said Shahab Choudhry, Co-Founder and Partner, Propelics, www.propelics.com

QingCloud: "SOASTA and QingCloud in China have partnered to suport joint customers in the Chinese market. We are pleased to be partners with SOASTA and to provide the cloud services in support of SOASTA's offerings such as CloudTest. Our recent round of funding at $100 million reinforces the market demand and potential in the Chinese market, and we believe leading solutions such as the SOASTA CloudTest offering on the QingCloud platform make for a beautiful solution for our joint customers," said Richard Huang, CEO, QingCloud, www.qingcloud.com

Moviri: "Moviri and SOASTA are both companies focused on the impact that IT performance has on an organisation's online operations; they understand and appreciate the critical role that performance plays in delivering a successful customer experience. As Digital Performance Management becomes more entrenched, we are both well positioned to provide the necessary technical and consultancy expertise and advice," said Paolo Bozzola, CEO, Moviri, www.moviri.com

MeasureWorks: "In an ever-changing market, having a constant partnership is essential for delivering our product strategy and supporting our customers. This is true of our partnership with SOASTA and is the reason why we continue to invest in the relationship. As our product strategy evolves into a predictive technology platform to enable Digital Performance Management, we know we are well positioned to make the transition in partnership with SOASTA," said Jeroen Tjepkema, CEO, MeasureWorks, www.measureworks.nl

Mobile Labs: "Today's market demands solutions to digital performance with excellent customer experience in mind. Mobile Labs and SOASTA together make these customer imperatives possible. We are pleased to be a long-standing partner to SOASTA and the team that Tom Lounibos has created," said Don Addington, President and CEO, Mobile Labs, www.mobilelabs.com

Total Performance: "As a performance services company, we see an increasing need to not only build performance into the development lifecycle but to have continuous feedback from production. We are mining production data to help customers understand their production metrics for different business needs. This is where we feel the SOASTA digital platform will allow us to provide actionable data easier and quicker to our customers," said Amit Patel, Founder and CEO, Total Performance, www.totalperform.com

amasol: "The challenge facing German companies is not simply how to adapt to a changing marketplace but how to adjust to the pace of change. More and more business is conducted online, so the need to manage the broader performance of the digital estate becomes ever greater. SOASTA is one of the few companies that is able to address this through its Digital Performance Management platform, and that drew us into this collaboration," said Frank Jahn, member of the board, amasol, www.amasol.de/

TestCloud: "Our partnership with SOASTA brings a new dimension and offers Spanish e-commerce and digital business a level of insight and granularity that has been absent to date," said Diego Barto, Founder, TestCloud, www.test-cloud.com

Utopia Solutions: "Utopia Solutions is proud to partner with SOASTA to provide our digital business owners with the power to optimize their users' digital experiences. In an environment where even the slightest drag on performance can result in millions of lost revenue, we believe SOASTA's push to Digital Performance Management through the launch of its SOASTA DPM platform is exactly the right product at exactly the right time," said Lee Barnes, Founder & CTO, Utopia Solutions, www.utopiasolutions.com

StratoGen: "StratoGen works hard to ensure that both our technology and customer experience are of the highest possible level, with organisations of all sizes across the world relying on our VMware hosting to run their business. We have partnered with SOASTA, which shares goals with their digital performance management (DPM) offerings such as CloudTest and mPulse. We are pleased that our partnership brings our cloud platform, with its 100% uptime guarantee, and SOASTA's DPM offerings to our joint customers," said Karl Robinson, Chief Commercial Officer for StratoGen, www.stratogen.net

Tenzing: "As a world-class Commerce Service Provider, Tenzing delivers managed services supporting business-critical applications for retailers, manufacturers and online merchants. Our partnership with SOASTA enables us to offer our clients continuous performance testing solutions designed to stress-test their online stores and ensure they maximize cart conversions and revenue. This allows our clients to have confidence they can attract and retain the most demanding of today's digital users," said David Smith (News - Alert), VP Sales and Marketing of Tenzing, www.tenzing.com/

Samuraiz/Japan: "In today's hyper-competitive market, providing high-performance end-user experiences is the only way to win. It's a world where milliseconds can add up to millions - and one where performance is everything. But optimizing customer experience goes way beyond measuring speed and engagement. SOASTA gives you a crystal-clear view of the relationship between IT performance, user behavior and business results. Samuraiz is always standing in the customer's point of view, to propose innovative technologies and services to help our customers always improve their digital customer experience. We are pleased to be a key partner for SOASTA in the Japanese market," said Ritaro Tani, Representative Director, President, Samuraiz, www.samuraiz.co.jp

SOASTA's alliance partner ecosystem includes a growing number of cloud and technology partners, as well as solution providers such as managed service providers (MSPs), independent software vendors (ISVs), and systems integrators (SIs). Among the technology alliance partners with new or recently expanded relationships with SOASTA is Cloudwise. "We here at Cloudwise are excited to partner with SOASTA, augmenting their core APM (News - Alert) offering," explained Andy Yin, Cloudwise CEO. "The exploding online and mobile commercial market in China is leading to an increased need for companies to deliver a better user experience to remain competitive, and SOASTA is uniquely able to provide the support required for massive testing, at scale, of apps with load generated from within China."

A full listing of SOASTA's global partners can be found at: www.soasta.com/partners/

About SOASTA

SOASTA is the leader in performance analytics. The SOASTA Digital Performance Management Platform enables digital business owners to gain unprecedented and continuous performance insights into their real user experience on mobile and web devices in real time and at scale. With more than 100 million tests performed and more than 250 billion user experiences measured, tested and optimized, SOASTA is the digital performance expert trusted by industry-leading brands, including 50 of the Top 100 Internet retailers, six of the Forbes Top 10 media companies and seven of the Forbes Top 10 tech companies, including Apple, Target, Nordstrom, Staples, Home Depot, Sears, Walmart, Etsy, Nike, Best Buy, Adobe, Intuit, Microsoft (News - Alert), DIRECTV, Netflix and CBS. SOASTA is privately held and headquartered in Mountain View, Calif. For more information about SOASTA, visit http://www.soasta.com.

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