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Dynamics Inc. Advanced Loyalty Platform Powers the Launch of Revolutionary Upper Deck e-Pack™Dynamics, an award winning company that provides advanced payment and loyalty platforms, teamed up with Upper Deck, the exclusive provider of NHL® trading cards, for the All-Star launch of e-Pack. e-Pack uses the digital and trading environment created by Dynamics to allow collectors to interact and experience trading cards like never before. Collectors can not only buy, collect and catalog their cards digitally, they are now able to have actual physical versions of digital cards mailed out at any time. The e-Pack online experience is based on Dynamics' second generation gamification-based loyalty platform. In October of 2012, Dynamics launched the ePlate™ platform and partnered with Upper Deck to launch the first paid digital-to-physical sportscard trading system. In addition to providing consumers with exclusive trading cards, the e-Plate™ platform was designed to allow Upper Deck and Dynamics' 45 other partners to drive loyalty through social interaction and incorporation of games and sweepstakes. "Sportscard collectors are always looking for one-of-a-kind experiences which provide them with a connection to their favorite hobby," said Jeff Mullen, CEO of Dynamics Inc. "The launch of e-Pack provides collectors with the most immersive experience available for trading cards." Upper Deck's popular flagship brand, UD Series One Hockey (UD1), kicks off the e-Pack launch. Fans can try e-Pack for free just by registering at www.UpperDeckEpack.com. Once registered, users can claim a free pack every day - just for logging on. "The Dynamics platform has been a great foundation for e-Pack," said Jason Masherah, President of Upper Deck. "Launching on the same award winning infrastructure used to provide an advanced payment platform for leading banks and merchants gives us peace of mind and ensures a safe and secure environment for e-Pack transactions." More information, including detailed e-Pack functionality, exclusive e-Pack content and a list of e-Pack achievement badges can be found at www.UpperDeckEpack.com. About Dynamics, Inc. Dynamics Inc., founded in 2007 by Jeff Mullen, designs and manufactures intelligent battery-powered payment devices and advanced payment platforms. The company has currently launched products with banks in the United States and Canada and has won five Finovate Best of Show awards, two Cartes Sesames awards, a Best in Show award for Personal Electronics at the International Consumer Electronics Show (CES (News - Alert)), and the $1M People's Choice Award at DEMO. Dynamics investors include MasterCard, CIBC, Adams Capital Management and Bain Capital Ventures. For more information, visit www.dynamicsinc.com. About Upper Deck Upper Deck, headquartered in Carlsbad, Calif., is a worldwide sports and entertainment company built on the pillars of quality craftsmanship, authenticity and innovation with a dedication to creating products that turn memorable moments into collectibles. Upper Deck is the exclusive provider of NHL trading cards, and is home to the world's greatest athletes including Connor McDavid, Michael Jordan, Wayne Gretzky, Tiger Woods and LeBron James. Find out more at www.UpperDeckBlog.com. View source version on businesswire.com: http://www.businesswire.com/news/home/20160202006119/en/ |
