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Product Innovation in Touch Screens to Propel the Global Market for Touch Sensors until 2020, Says Technavio
[January 25, 2016]

Product Innovation in Touch Screens to Propel the Global Market for Touch Sensors until 2020, Says Technavio


According to the latest market study released by Technavio, the global touch sensors market is predicted to grow at a CAGR of over 9% during the forecast period.

This research report titled global touch sensor market 2016-2020 provides an in-depth analysis of the market in terms of revenue and emerging market trends. This market research report also includes up to date analysis and forecast for various market segments and all geographical regions.

Request Sample Report: http://www.technavio.com/industries/sensors

According to the key findings of this market study, advantages offered by multi-touch interfaces are expected to significantly drive the global touch sensor market through 2020. Galaxy Tab series and iPad series highlight multi-touchscreens as their unique selling proposition (USPs) to tablet customers, and this trend is likely to continue through the forecast period. The market forecast also predicts an increase in the application of projected capacitive technology to make electronic devices thinner and more lightweight while reducing the overall manufacture cost. Projected-capacitive-based in-cell and on-cell technologies will enhance device capabilities to a great extent by providing highly sensitivity displays, states the report. As a result, projected capacitive sensors, and in-cell and on-cell touch sensors are likely to witness high demand in the global touchscreen market until 2020.

The global touchscreen market is divided into segmentations based on the following applications:

  • Smartphones
  • Tablets
  • Laptops
  • Monitors
  • All-in-one PCs
  • Others

Largest segment: global touch screen market by smartphones

Communication devices such as smartphones and tablets together accounted for more than 72% of the market share n 2015. The smartphone segment in particular emerged as the largest revenue contributor for the global touch sensors market with many consumers showing preference for large-screen smartphones, also known as phablets. A large screen-size that ranges between 4.8 and 7 inches with the convenience of having the same functionality of tablets incorporated into a mobile phone has led to the increased demand for phablets.



The report also highlights the prevalence of 4G infrastructure in emerging markets to contribute immensely to the positive forecast for this market. With this, the global touch sensor market for smartphones is expected to grow through the 2016-2020 period.

Haptic technology: the future of touchscreen market


Haptic touchscreen technology involves the generation of touch sensation while interacting with computer applications through tactile feedback technology. Touch sensations can be in the form of applied forces, motions, or vibrations, and can be felt by users through devices. The vibrations felt in a video gaming console joystick are haptic sensations. These sensations enhance user experience and can also be used to create and control virtual objects.

Haptic devices are deployed with tactile sensors that measure the force exerted by a user on the interface. Actuators or motors produce a haptic sensation that is managed by embedded software integrated in the device interface through application programming interface (API).

The technology is still in its nascent stage and is yet to be commercialized to its full potential. Currently, most electronic devices, from smartphones to public displays, are incorporated with touch-enabled displays. Vendors are exploring haptics technology to maintain a competitive advantage in the global touch screen market. Over the next four years this research report predicts haptic technology to find growing application emerging from industries such as automotive, consumer electronics, retail, and healthcare.

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About Technavio

Technavio is a leading global technology research and advisory company. The company develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries. Technavio has about 300 analysts globally who specialize in customized consulting and business research assignments across the latest leading edge technologies.

Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

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