[August 05, 2015] |
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Shocase Introduces Public Relations Industry Leaders as Company Advisors
In today's fast-evolving marketing landscape, the ability to maximize
results across paid, earned, shared and owned media opportunities is
critical to a brand's success. Public relations' ever-evolving role is
an important part of this process and, as such, Shocase
today announced it is bringing on six of the world's top public
relations leaders to serve in senior advisory positions.
This Smart News Release features multimedia. View the full release here:
http://www.businesswire.com/news/home/20150805005417/en/
In their roles, David Armano, Stephen Burkhart, Randy Savicky, Howard
Solomon, Jason Throckmorton and Beth Trier will share their expertise
and breadth of knowledge to inspire and educate Shocase members, as well
as provide their input on the features, functionality and overall design
of the Shocase network.
"Public relations is an integral part of the marketing landscape and
having these PR superstars on Shocase is vital to our goal of bringing
all of marketing together in one place," said Ron Young, Shocase's
founder and CEO. "Shocase provides a community for these top industry
leaders to build partnerships, identify business opportunities and
display their proudest moments, while lending their expertise to create
a rich collaborative experience for all members."
The six advisors represent the best and brightest in the public
relations industry:
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David Armano is global strategy director at Edelman
and is regarded as an expert in digital strategy for industry leading
clients such as PayPal (News - Alert), Barilla, U.S. Dairy and LEGO, providing
strategic integrated marketing solutions. David is also a driving
authority in digital marketing, social media and business strategy,
and has contributed to a variety of high-profile outlets including
Harvard Business Review and TED, among others.
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Stephen Burkhart is general managerat The
Hoffman Agency and leads strategy, client services and operations
across North America. He specializes in blending creative content
marketing and SEO with PR. Stephen's diverse roster of current and
past clients includes Sony, Alcatel-Lucent, Microsoft, Expedia and
AT&T. He also served as principal at Burkhart Communications and held
senior leadership roles with Weber Shandwick and Edelman (News - Alert).
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Randy Savicky is founder and CEO of Strategy+Communications,
a concierge public relations agency, and has provided his experience
building communications programs for top B2B and B2C clients that
include Fujifilm, IBM (News - Alert), UBS and American Express. Randy is also
director of marketing & public relations for Silver Golub & Teitell
LLP, one of Connecticut's leading law firms.
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Howard Solomon is managing partner at Finn
Partners and is widely regarded as a specialist in technology
companies. He has provided his expertise to diverse clients including
Sony, Logitech (News - Alert), Microsoft and Hyundai. Howard was recently named to
the Hot Topics list of the top 100 technology PR executives worldwide.
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Jason Throckmorton is partner and co-founder of LaunchSquad,
helping to drive the firm from a startup to one of the most respected
and fastest-growing agencies in North America. LaunchSquad has
developed strategies for a wide roster of clients including StubHub,
Facebook, American Giant and Evernote.
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Beth Trier is managing director of Trier
and Company, an integrated communications agency for global
technology companies. Beth is known throughout the technology industry
for providing sound marketing and content strategies. Her clients
include Capgemini, Salesforce, NTTi3, Phizzle and many of the leading
startups in Europe and the United States.
About Shocase
Shocase is Marketing's Professional Network. Built to feature, connect
and promote marketing professionals from all disciplines, Shocase
functions seamlessly as a social network, professional crowd-sourced
marketing archive and personalized online portfolio. Most importantly,
Shocase is the place marketers come to discover and be discovered by the
people who can advance their business and careers. The Shocase mobile
iOS app is free to download from the Apple (News - Alert) App Store or by visiting iTunes.
Watch our demo video
to learn more about Shocase.
View source version on businesswire.com: http://www.businesswire.com/news/home/20150805005417/en/
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