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Technavio Says the Increased Use of Smartphones and Tablets Will Expand the Global Mobile Entertainment Market Through 2019
[June 25, 2015]

Technavio Says the Increased Use of Smartphones and Tablets Will Expand the Global Mobile Entertainment Market Through 2019


Technavio has published a new report on the global mobile entertainment market, which is expected to grow at a CAGR of almost 18% from 2015-2019.

About the Report

The latest report by Technavio draws attention to the rapid growth of the global mobile games market, which is mainly due to the increased use of smartphones and tablets for gaming and entertainment.

"We estimate that more than 60% of users play games on their mobile devices, and nearly 65% of the money invested on smartphones and tablets is for games," says Faisal Ghaus, Vice President of Technavio.

The latest report by Technavio also emphasizes the mobile entertainment market, in which there is a transformation in user demographics.

"The increased number of women and children playing games has changed the focus of vendors from traditional sales to the sales of virtual goods, subscription-based games, ad-based games, and games as a service," adds Ghaus.

Market Scope and Calculation of Market Size

The new Technavio report covers the present scenario and growth prospects of the global mobile entertainment market from 2015-2019. To calculate the market size, Technavio considers revenue generatedfrom mobile entertainment services, including mobile games, mobile music, and mobile TV.



Key Information Covered in the Report:

  • Key Vendors:
    • Activision Blizzard Inc.
    • Apple Inc.
    • Electronic Arts Inc.
    • freenet digital GmbH
    • Google (News - Alert) Inc.
    • QuickPlay Media Inc.
    • Rovio International Ltd.
    • Spotify Ltd.
  • Market Growth Drivers:
    • Growing Adoption of Smartphones and Tablets
    • For a full detailed list, view our report.
  • Market Challenges:
  • Market Trends:

Technavio currently has more than 3,000 market research reports on an extensive range of topics, with 300-plus reports on the mobile entertainment market. Examples include:


If you are interested in more information, please contact our media team at [email protected].


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