TMCnet News
LendingTree Adds Ascend Consumer Finance to its Personal Loan NetworkCHARLOTTE, N.C., June 2, 2015 /PRNewswire/ -- LendingTree, the nation's leading online loan marketplace, has expanded its personal loan lender network to include emerging innovator Ascend Consumer Finance. Ascend's proprietary Adaptive Risk Pricing technology assesses several different credit factors each month for its borrowers and adjusts loan pricing as the borrower's risk profile changes. Ascend's RateRewards product was recognized at this year's Lendit Conference, and the company was a finalist in the Financial Solutions Lab at the Center for Financial Services Innovation with founding partner JPMorgan Chase for its ability to help non-prime borrowers earn a better rate and develop better financial habits. Ascend Consumer Finance will compete alongside the traditional and alternative lenders who are already part of the LendingTree personal loan network, offering even more competition and loan options for borrowers. "We're continuing to see innovation in lending that has the potential to massively impact financial services," said Doug Lebda, founder and CEO of LendingTree. "We want to arm borrowers with the best options available. We're excited to welcome Ascend to the network and hope to grow our network with even more lenders who leverage data and technology to provide a better customer experience." "As a new company who wants to reach borrowers, we need to go where borrowers are," said Scott Crawford, VP Product and Marketing at Ascend Consumer Finance. "LendinTree's innovative lender marketplace broke new ground by empowering borrowers through customer choice. We're thrilled to be part of that choice array and further empower borrowers by enabling them to earn a dramatically lower interest rate." For lenders interested in joining LendingTree's lender network, please visit: www.lendingtree.com/about/partner-with-us/register. For consumers looking to shop for personal loans on LendingTree, visit: https://www.lendingtree.com/personal-loans-index About Ascend Consumer Finance About LendingTree MEDIA CONTACT: To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/lendingtree-adds-ascend-consumer-finance-to-its-personal-loan-network-300092496.html SOURCE LendingTree |