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SEKUR Me Debuts Apple Pay for Online Purchases Featuring Universal Buy Button and One-Click Mobile PaymentsSEKUR Me, Inc., (Booth 608) unveiled its Universal Buy Button™ at CNP Expo here today -- the only product in the marketplace offering secure one-click mobile web payments, including Apple (News - Alert) Pay™. Until now, Apple Pay was only available for point-of-sale (POS) payments and in-app purchases. With its recent approval from the Apple App Store, SEKUR.me brings the convenience of Apple Pay to mobile shopping sites. "SEKUR Me is the only company that implements a Universal Buy Button," stated company founder and CEO Jack Bicer. "We do not process payments, we remove the payment friction. SEKUR.me can work with payment methods like Apple Pay or directly with any payment gateway; with PayPal (News - Alert) and Google Wallet support in the works. Our goal is to become the single button you see on your shopping cart where consumers can pay with one click using their preferred payment choice, whether they have an Android (News - Alert) or an IOS device." Since the Universal Buy Button can work with all platforms and gateways, it eliminates the need for multiple buy buttons on eCommerce sites. It works with both Android and iOS mobile devices and with any browser-Internet Explorer, Firefox, Safari, Google (News - Alert) Chrome and others, mobile or desktop. The user experience for checkout can boil down to a single click where purchases are completed in as little as five seconds, increasing the conversion rates. According to PYMTS.com, 70 percent of consumers prefer using mobile browsers for shopping rather than mobile apps because it's more convenient and allows consumers to access eCommerce sites from multiple devices. The Universal Buy Button is built on top of the patented SEKUR.me mobile payment app that integrates commercial-grade multi-factor authentication with a smartphone's unique hardware and the user's fingerprint for ultimate security. In the U.S., 31.2% of online traffic is generated by smartphones, yet only 9.1% of purchases come from smartphones. That's a 22.1% gap. For every one purchase, 2.5 purchases are left on the table due to the difficulties in mobile checkout, the tedious task of using a smartphone's tiny keyboard to enter name, credit card information, billing and shipping information, which typically requires typing 150 characters or more. This 22.1% gap adds up to $18 billion in online mobile sales that might have taken place…but didn't. Sekur Me is designed to capture this 18 billion dollar gap. About SEKUR Me, Inc. Founded by Jack Bicer, the inventor of Uninstall and Automatic Software Updates, privately-held SEKUR Me, Inc. eliminates the online payment friction for eCommerce and mCommerce sites. Its patented technology combines single-click convenience with multi-factor authentication, providing convenience and security. SEKUR.me also eliminates user IDs and passwords for safer logins. For more information, visit http://www.SEKUR.me or email [email protected]. All product/company names herein may be trademarks of their registered owners.
View source version on businesswire.com: http://www.businesswire.com/news/home/20150519005453/en/ |
