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Search Optics Pinpoints Trends That Matter To Auto Marketers At The J.D. Power And NADA 2015 Automotive Forum
NEW YORK, March 30, 2015 /PRNewswire/ --
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WHAT:
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"Marketing: Engaging the Total Audience" panel at the J.D. Power and NADA 2015 Automotive Forum, hosted at the New York International Auto Show
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ABOUT:
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The panelists will identify new industry trends happening and provide commentary on how automotive marketers are affected by shifting digital strategies, distracted online and mobile buyers, and social bandwagons. Each panellist will present for 10 minutes and the session will conclude with a 20-minute audience Q&A.
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WHO:
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Christian Fuller, co-founder and CRO at Search Optics, on how OEMs, dealer associations and large dealer groups can adopt a mobile-first marketing approach; Michelle Morris, group director for automotive and financial services at Facebook, on how to leverage Facebook to build your auto brand and advocacy; and Mark Sneathen, managing director at Nielsen Automotive, helping automotive marketers engage consumers across multiple platforms.
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WHEN:
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Tuesday, March 31 from 1:10 p.m. to 2:00 p.m. EST
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WHERE:
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Grand Hyatt Hotel
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Empire State Ballroom
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109 E. 42nd St
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NY, NY 10017
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PRESS:
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You can learn more about the event here and Search Optics here.
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 About Search Optics
Search Optics is a digital marketing company that specializes in custom, integrated solutions with an emphasis on return on investment. The company uses an uncommon blend of leading edge technology and human interaction to turn virtual traffic into measurable results. Search Optics, which was founded in 1998, has corporate offices in San Diego, Detroit, Orange County, Calif., Toronto, Montreal and São Paulo, and field locations in major markets throughout the U.S. and Canada. For more information, please visit www.searchoptics.com. You can follow Search Optics on Twitter, LinkedIn, G+ and Facebook.
Media Contacts:
Adrian Eyre
Ogilvy PR
T: 415.677.2708
E: [email protected]
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To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/search-optics-pinpoints-trends-that-matter-to-auto-marketers-at-the-jd-power-and-nada-2015-automotive-forum-300057306.html
SOURCE Search Optics
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