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New Digital Magazine amplifyTM Showcases Promotional Products Success StoriesA one-day/one-location event grows to cover 10 states and two Canadian provinces. The organizer credits promotional products for contributing to that success. A charitable fund-raising organization finds a way to reward top fund-raisers and cites promotional products as key. Prospective customers who receive branded apparel say they are more likely to do business with a company-even if they've never done business with the company before. These are just some of the promotional products success stories profiled in amplifyTM, a new digital magazine from promotional products retailer 4imprint. The digital magazine-available as a free download on the App Store for iPhone (News - Alert), iPad and iPod touch, and Play Store®-showcases real organizations that use promotional products to get results. Available for iPhone, iPad and iPod touch, and Android (News - Alert) tablets and smartphones, amplify includes interactive features such as photo albums, audio interviews, and videos and more. "We're often asked what role promotional products should play in an organization's marketing mix," said Greg Ebel, vice president, sales and marketing, 4imprint. "Through amplify, we can share some of the success stories and research we see that shows how promotional products make good marketing, branding, human resources, sales or other promotions great." The fall 2014 issue's cover story profiles the event Kayak for a Cure. Feature stories include holiday business gifts ideas, research on apparel's effect on performance and promotional products recommendations from finalists in the Brand with Ten Grand contest. The first-ever issue of amplify also includes insights from 4imprint social media fans and followers on the most memorable business gifts they've received. Amplify is available for free on the App Store for iPhone, iPad and iPod touch or at www.AppStore.com. Google (News - Alert) Play is a trademark of Google Inc. About 4imprint 4imprint is part of 4imprint Group, Plc, a publicly traded company on the London Stock Exchange, serving more than 100,000 businesses with promotional items throughout the United States, Canada, United Kingdom and Ireland. 4imprint offers corporate gifts, personalized gifts, custom t-shirts, promotional pens, travel mugs, tote bags, water bottles, Post-it® Notes, custom calendars, custom shirts and much more. For additional information, visit www.4imprint.com.
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