[October 21, 2014]

Research and Markets: Ultra High Definition (UHD) Report 2014 - A New Growth Driver for Satellite with Forecasts to 2018

Research and Markets (http://www.researchandmarkets.com/research/2t45sl/ultra_high) has announced the addition of the "Ultra High Definition - A New Growth Driver for Satellite" report to their offering.

This report compares and analyses how the various fixed networks are positioned for broadcasting UHD, and also identifies which technologies are best suited to the format by looking at their specific strengths and weaknesses.

It analyses the importance of UHD in the strategies of consumer electronics manufacturers and its impact on growth in the TV market.

The report also looks at the positioning of content publishing and distribution players in the context of UHD by evaluating which of these players are adopting pioneering strategies. Some of the strategies used to integrate UHD into players' offerings are detailed.

Finally, it aims to analyse the impact of this newmarket on the satellite industry using market forecasts for 2018.

Key Topics Covered:

1. Executive Summary

• Quality will vary between the various broadcast networks
• UHD, a growth driver for the TV set market
• Content distributors and broadcasters gradually integrating UHD into their strategies
• Satellite particularly well-positioned for broadcasting high-quality UHD to a wide audience

2. Methodology & definitions

3. Comparison of various fixed networks with regard to UHD broadcast positioning

• Fixed networks: strengths and weaknesses for UHD distribution
• Which network will be the most suited to broadcasting UHD?

4. Issues around equipment

• TVs, primary driver of market growth in a diverse technological context
• From LCD to OLED: a desirable convergence of these technologies
• Pricing models of TV technologies
• UHD, a growth driver for the TV set market
• STBs are essential

5. The positioning of content distribution and broadcast players in relation to UHD

• Players' fingers burned by 3D
• But the success of OTT could be an incentive to differentiate through 'premiumisation'
• OTT operators: possible pioneers of UHD?
• TV channels: still exercising caution
• Still not many distribution players present in this market

6. UHD, a growth driver for satellite operators?

• Market forecasts for 2018
• Long-term uncertainty and opportunity factors for satellite operators

Case studies included in the report:

• BBC
• Comcast (News - Alert)
• Free
• Netflix
• Sky Deutschland

For more information visit http://www.researchandmarkets.com/research/2t45sl/ultra_high

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