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Venturini Motorsports Partners with Zaxby's Partner to Promote 'The Identical' [Travel & Leisure Close - Up](Travel & Leisure Close - Up Via Acquire Media NewsEdge) City of Peace Films along with Nashville, TN-based So Good! Entertainment has entered into a strategic partnership with Venturini Motorsports, a team in the ARCA Racing Series presented by Menards, and Zaxby's to promote the release of the film The Identical, starring Ashley Judd, Seth Green, Ray Liotta, Joe Pantoliano and Blake Rayne. According to a release from the company, this multi-tiered marketing plan utilizes Venturini Motorsports and team sponsor Zaxby's demographic reach to promote the feature film by exposing millions of loyal NASCAR fans and restaurant chain customers coast- to-coast. In addition to promoting the movie with Venturini Motorsports in the ARCA series the film will also be highlighted on Athenian Motorsport's NASCAR Nationwide Car driven by driver John Wes Townley for selected races. The producers of the upcoming Ray Liotta-Ashley Judd film THE IDENTICAL will showcase their partnership with Zaxby's, by offering diners free music from the movie, a drama set against the backdrop of rock 'n' roll's 1950s heyday. "We're excited to be working with The Identical because it's exactly the kind of quality, family-friendly entertainment Zaxby's customers will love," said Zach McLeroy, co-founder of the company. "This is a great movie with great values and great music - and we want the families who enjoy our great food to know all about it." More information and complete details: www.theidenticalmovie.com www.venturinimotorsports.com www.zaxbys.com ((Comments on this story may be sent to [email protected])) (c) 2014 ProQuest Information and Learning Company; All Rights Reserved. |