TMCnet News
United States : BIZIBLE raises $8M [TendersInfo (India)](TendersInfo (India) Via Acquire Media NewsEdge) A marketing performance management software provider, Bizible Inc., has raised $8 million in a round of funding led by Scale Venture Partners (ScaleVP) with participation of Tim Kopp. Current investors Madrona Venture Partners, MHS Capital, Investment Group of Santa Barbara, and Rob Glaser also joined the round. The company will use the money to fast-track development of its marketing performance management solution and offer new solutions for B2B marketers and CMOs. The funding round will see Stacey Bishop, Partner with Scale Venture Partners, joining the Bizible Board of Directors. Bizible links marketing and sales data in Salesforce which enables unmatched optimization insights based on earnings. Aaron Bird, co-founder and CEO of Bizible, stated : "We first went deep in paid media analytics, especially for those investing in paid search." (c) 2014 Euclid Infotech Pvt. Ltd. Provided by SyndiGate Media Inc. (Syndigate.info). |