TMCnet News
South Africa : SOUTH AFRICA's MTN eyes social gaming launch with ISIS Labs [TendersInfo (India)](TendersInfo (India) Via Acquire Media NewsEdge) Mississauga, ON-based ISIS Lab will see its mobile gaming application platform spread across Africa with word of its agreement with TelecomX and the continent s biggest mobile operator, MTN Group. ISIS Friends is a regulated social gaming platform, and its app is pre-loaded onto MTN smartphones; MTN presently runs through most of Africa and the Middle East and has roughly 215 million subscribers. ISIS will introduce its proprietary mobile Bingo game to MTN users on a free play basis, and it will then roll out extra games to the MTN base, generating incomes based on in-game ads and other non-gambling income models. The ISIS platform was designed for both social gaming and monetized gaming for customers operating in regulated markets. It offers a full commerce application and back office suite, and can help third-party game integrations, cashier support, customer support and social networking interaction. ISIS launched its social gaming software platform earlier this year; the firm intends to capture growth in regulated, real-money, online gaming through the application of the social graph and the gamblification of social games. (c) 2014 Euclid Infotech Pvt. Ltd. Provided by SyndiGate Media Inc. (Syndigate.info). |