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PCGA Changes Name to Open Gaming AllianceBEAVERTON, Ore. --(Business Wire)-- As the market for digital games grows on a variety of mobile platforms and as the PC is no longer the most dominant gaming form factor, the PC Gaming Alliance, (PCGA), a nonprofit corporation dedicated to driving the worldwide growth gaming, is pleased to announce the name of the organization has been changed to Open Gaming Alliance, or OGA. The Open Gaming Alliance will continue on the mission set out by the PCGA: to provide a unified voice for the industry and help members provide a superior gaming experience to their customers on a variety of platforms. Matt Ployhar, OGA president and Intel (News - Alert) analyst, says, "Now, more than ever, the gaming industry continues to experience huge inflection points. Most of the current and future members of the OGA will design their products to be increasingly cross platform, and the definition of 'Personal Computer' also continues to evolve. The OGA reflects these changes in our charter to ensure that we address emerging and salient markets. OGA strives to keep the gaming ecosystem open, and to be a cradle for innovation for our members and partners." OGA is a member-driven program that certifies games meeting miimum quality and performance standards, helps independent gaming companies develop and bring game titles to market, and provides valuable unbiased research about the gaming industry. "Renaming this group as the 'Open Gaming Alliance' makes good sense," said Dr. Jon Peddie, president of the Tiburon, CA (News - Alert)-based market research firm Jon Peddie Research. "We are witnessing the rapid convergence of many form factors, from desktops, all-in-ones, and laptops to smartphones, tablets, and other mobile devices that feature capabilities traditionally found on the PC. Business leagues such as OGA are the perfect venue for mapping out the new opportunities and challenges inside the industry as well as serving as an un-biased third party for industry data." The name change is effective immediately, and you may now visit OGA online at www.opengamingalliance.org or on Twitter (News - Alert) at @OGamingAlliance. "Core gamers now play games across multiple devices," said David Cole, CEO of DFC Intelligence. "The key for success in today's competitive game development market is to be able to cost-effectively deploy games across multiple platforms that deliver the same quality experience no matter where you choose to play." About the OGA The Open Gaming Alliance (OGA) is a nonprofit corporation whose mission is to drive the continued growth of gaming. Since 2009, the OGA has provided an open business-to-business forum where companies cooperate to develop and promote solutions that drive the gaming industry forward and ensure that gaming remains the ultimate entertainment platform. Our members are enabled to make an easier entry into new markets, to engage in excellent networking opportunities and to take advantage of customized and exclusive research from the industry's best independent analysts. Members work together in subcommittees to solve a variety of issues that affect consumers and industry alike. Additional information about the OGA and its role as the voice of the gaming industry is available at www.opengamingalliance.org OGA and OPEN (News - Alert) GAMING ALLIANCE are trademarks of the Open Gaming Alliance. All other product names, trademarks, and/or company names are used solely for identification and belong to their respective owners. |
