|[June 20, 2014]
Starwood Hotels & Resorts' Sizzling Aloft Brand Opens Aloft Bengaluru Cessna Business Park in the City's Hot New Hi-Tech Hub
BENGALURU, India --(Business Wire)--
Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), today announced
the opening of Aloft Bengaluru Cessna Business Park in the city's hot
new hi tech hub. Aloft Bengaluru Cessna Business Park marks the second
Aloft Hotel in Bengaluru. Managed by Starwood, the hotel is owned by the
Prestige Group, a leading real estate developer in India with a
diversified portfolio of hospitality, leisure, and retail, commercial
and residential assets.
With 191 stylish guest rooms including 13 Suites, Aloft Bengaluru Cessna
Business Park is located within the 4.5 million square feet Prestige
Cessna Business Park which houses marquee IT companies. The hotel's
stylish urban design, buzzing bar and vibrant social scene is set to
make Aloft the hottest destination in this fast growing market.
"As Aloft continues its incredible global growth, with its emphasis on
design, combined with tech-savvy features and vibrant social atmosphere,
the brand is attracting a rapidly growing group of loyal travelers
around the world," said Brian McGuinness, Senior Vice President,
Specialty Select Brands for Starwood. "Pioneering initiatives in music,
design and technology have positioned Aloft as the must-have brand for
the next generation of travelers, and we're quickly gaining traction in
the Indian market amongst the country's young and tech driven society."
Aloft Bengaluru Cessna Business Park boasts atmospheric public spaces
where guests can mix and mingle, read, work or play a game of pool at
the Re:mixSM lounge or grab a drink and enjoy
"Live @ Aloft Hotels" that showcases live band performances by emerging
artists at the signature w xyzSM bar. Spacious loft inspired
guest rooms feature the brand's signature 9 feet high ceilings,
oversized windows, an ultra-comfortable platform bed and walk-in showers
with Bliss Spa® bath amenities. Designed for the millennial traveler in
mind, Aloft Bengaluru Cessna Business Park offers fast and free WiFi (News - Alert)
throughout the hotel. Each room is equipped with a unique plug-and-play
connectivity solution that connects most electronic devices to the 42''
LED TV, turning the room into a high-tech office as well as an
Recreational facilities at the hotel include Re:chargeSM
fitness centre and SplashSM pool. Get a quick
foodie fix at Re:fuel by AloftSM, a one-stop,
24-hour grab-and-go food and beverage area or enjoy a leisurely meal at
the hotel's urban cool café style restaurant, Nook.
The hotel offers 10,050 square feet of meeting space with largest
banquet hall being 411 square meters, 7 tactic meeting rooms equipped
with the latest generation of audio-visual hardware and an outdoor
terrace Backyard providing the perfect creative spaces for
business meetings or social gatherings.
"Aloft Bengaluru Cessna Business Park is a significant addition to the
brand's portfolio in India and will energize the hotel market by meeting
the pent-up demand for stylish, lifestyle hotel brands," said Dilip Puri
Managing Director India and Regional Vice President South Asia, Starwood
Hotels and Resorts India Private Limited. "This new generation Aloft
Hotel underscores the strength of Starwood's network and the power of
the Aloft brand. We expect the new Aloft to become a local hotspot,
attracting both savvy travelers and tech professionals in the area to
its always abuzz social scene," he added.
"This is undoubtedly one of the finest business hotls in Bangalore
currently and we hope that the people in Prestige Cessna Business Park
will make the most of the unique amenities and recreational facilities
provided by Aloft. With India being at the forefront of a booming
economy we see a huge opportunity to develop lifestyle Hotel brands
within Tech Parks, a trend which is currently nascent but growing very
fast. At the Prestige Group we are ahead of the game and look forward to
continue this trend. We are happy to be associated with Starwood Hotels
and hope to work together closely on many more such ventures in future,
said Mr. Irfan Razack - CMD, Prestige Group.
Stay and play at the newest Aloft Bengaluru Cessna Business Park with a
hot opening offer starting from Rs 6499/- plus taxes inclusive of
breakfast Sunday to Thursday and Rs 5489/- plus taxes inclusive of
breakfast on Friday and Saturday. SPG members, Starwood Hotels' award
winning loyalty program earn double StarPoints on this offer.
To find out more call 18002582516 or log on to www.alofthotels.com/cessnabusinesspark.
Follow us on Facebook (News - Alert) https://www.facebook.com/pages/Aloft-Bengaluru-Cessna-Business-Park/658283240881459
Instagram @aloftbengalurucbp and twitter @aloftcessnapark and stay tuned
About Aloft Hotels
With 100 hotels open now and coming soon in 14 countries around the
world, Starwood's Aloft brand delivers a fresh approach to the
traditional staid hotel landscape. For the 'always on' next generation
of traveler, the Aloft brand offers a tech-forward, vibrant experience
and a modern style that is different by design. For more information,
please visit www.alofthotels.com.
Aloft, like all brands within Starwood's portfolio, is proud to offer
the Starwood Preferred Guest® program, the industry's richest
loyalty program. To learn more, please visit spg.com.
About Starwood Hotels & Resorts Worldwide, Inc.
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel
and leisure companies in the world with nearly 1,200 properties in 100
countries, and 181,400 employees at its owned and managed properties.
Starwood is a fully integrated owner, operator and franchisor of hotels,
resorts and residences with the following internationally renowned
brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®,
Sheraton®, Four Points® by Sheraton, Aloft®, and Element®. The Company
boasts one of the industry's leading loyalty programs, Starwood
Preferred Guest (SPG®), allowing members to earn and redeem points for
room stays, room upgrades and flights, with no blackout dates. Starwood
also owns Starwood Vacation Ownership, Inc., a premier provider of
world-class vacation experiences through villa-style resorts and
privileged access to Starwood brands. For more information, please visit www.starwoodhotels.com.
About Prestige Group
Over the last decade, the Prestige Group has firmly established itself
as one of the leading and most successful developers of real estate in
India by imprinting its indelible mark across all asset classes. Founded
in 1986, the group's turnover has today crossed Rs.2000 crores. A leap
that has been inspired by CMD Irfan Razack and marshaled by his brothers
Rezwan Razack and Noaman Razack. Having completed more than 169 projects
spanning 51.37 million sq ft., today they have 65 ongoing projects
covering 60 million sq ft and 28 upcoming projects covering 31.15
million sq ft of world-class real estate space across asset classes. In
October 2010, the Prestige Group also successfully entered the Capital
Market with an Initial Public Offering of Rs 1200cr.
The company has diversified over time into a number of related /
non-related services, each of them spearheaded by individuals with
adroit capacity. Services are as varied as the interior designing done
by Morph Design Company (MDC) and the redefinition of elegance and suave
in men's formal dressing by Prestige Fashions (P) Ltd. They are also the
only developers in South India to boast of such a widely diverse
portfolio covering the residential, commercial, retail, leisure and
Now with over 150 landmark developments across the city, the company has
extended its expertise to major cities across South India
including Chennai, Hyderabad, Kochi, Mysore, Mangalore and Goa. Giving
each city an unparalleled experience with landmark malls on the lines of
'The Forum', large townships, tech parks, hotels, luxury villas, and
The Prestige Group today has become a name that is synonymous with
innovation. The company has pioneered many landmark developments and
introduced many firsts to South India including Prestige Acropolis,
Prestige Ozone, Prestige Shantiniketan, Prestige Golfshire, The Forum
mall, Forum Value Mall and The Collection - UB City.
The Prestige Group is the only developer from Bangalore to receive the
reputed FIABCI award for their software and residential facilities.
Keeping up their winning spree, the Prestige Group, once again, were the
recipients of a plethora of prestigious awards last year, including 10
Asia Pacific Property Awards 2013-14 across the residential, commercial
and leisure segments and 4 Asia Pacific Hotel Awards 2013-14, apart from
5 Indian Realty Awards 2013 including 'Developer of the year'. The Forum
mall, Koramangala - Bangalore's first mall was awarded the 'IMAGES Most
Admired Shopping Centre of the Year'.
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