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TMCNET eNEWSLETTER SIGNUP Releases New User Interface, Eliminates a Siloed Approach to Event Management
[June 10, 2014] Releases New User Interface, Eliminates a Siloed Approach to Event Management

BOSTON --(Business Wire)--, a provider of event management software solutions, today announced 3.0 with a new user interface. 3.0 is modeled off of an event coordinator's physical binder, breaking down and segmenting each aspect that must be addressed before, during and after an event. As event coordinators are faced with multiple complexities throughout the event process, the updated end-to-end solution provides coordinators with the insights needed to streamline event management, reduce costs and quickly measure event return on investment, all from a new user-friendly interface.

Legacy systems silo individual event processes, making it difficult for coordinators to manage activities for multiple events and collect the necessary data to combat the industry's biggest pain point: proving the return on investment of events. With little training, event coordinators can quickly implement 3.0 to gain analytics and data from different sources such as attendee payments, registrations, email invitations, attendee walk-ins and attendee satisfaction surveys. This data then integrates into the organization's existing payment, customer relationship management or inbound marketing platforms to run the necessary reports needed to prove return on investment.

" 3.0 is a lifesaver for event planners - it really accounts for everything," said Jamie Lucero, Director of Alumni Relations at Virginia Tech. "With a step-by-step process mpped out, we never worry about skipping or overlooking important event details, and the analytics function has made our post-event follow up and reporting process faster, more efficient and easier to manage."

The company is also now offering expanded payment options in partnership with Stripe and Digital River's Beanstream Mobile. With the new payment integrations, customers' guests can follow a link to register and pay for an event online safely and securely.

The new 3.0 features include:

  • Event Plans act like an event coordinator's binder, containing all of the tools needed to put on an event or a group of events including registration forms, invitation emails, surveys and reports, all in one location.
  • Contact Lists sync data gathered from multiple sources, like online versus in-person, and enables planners to easily upload guest contact information in order to make reusable invite lists.
  • Event Plan Wizards provide an effortless experience for an event coordinator to quickly build registration forms, check-in lists, nametags and budgets for complex events, such as reunion weekends or user conferences.

" is maniacally focused on making event planners' lives easier, and our value-added technology offers a lens into event successes," said Greg Skloot, CEO at "With our new interface and payment integrations, event planners are able to focus on what they do best - creating great events - while our software provides the planning process support and backend analytics."

About provides the only complete online platform that helps event organizers plan, produce and improve events. The company's innovative software streamlines registration and payment processes, eliminates time-consuming onsite event management tasks and offers embedded analytics to provide metrics for event improvement and ROI measurement. Through integrations with (News - Alert), HubSpot, Blackbaud, Stripe, Beanstream, Kaltura and more, enterprises, non-profits, and higher education institutions, including Dalhousie University, Northeastern University, United Way, BMW and the University of Virginia are using's solutions to increase attendance, decrease event costs and measure their event's success. The company is backed by .406 Ventures and is headquartered in Boston, MA. For additional information, please visit

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