|[April 21, 2014]
Sonic Foundry Announces Partnership in China with Beijing MC Technology
MADISON, Wis. --(Business Wire)--
Sonic Foundry (News - Alert), Inc. (NASDAQ: SOFO), the trusted leader for video
creation and management
solutions, today disclosed a significant partnership in China with
Beijing MC Technology, also known as Beijing OneZero.
Under the agreement Beijing OneZero will provide channel, reseller and
installation services for Sonic Foundry's Mediasite platform. In
addition the company plans to develop integrated AV and IT solutions
using Mediasite in the Chinese education sector.
Beijing OneZero is a leading value-added reseller of IT equipment into
the Chinese government sector, with deep experience in the education and
"I am really pleased to enter this agreement with Sonic Foundry," said
Mr. Xin-Yang Sun, General Manager of Beijing OneZero. "The partnership
with Sonic Foundry allows us to dramatically expand our offerings in the
Chinese education system. I am proud to partner with them as we work
together to realize a shared vision of anytime, anywhere education."
"The stage is set for dramatic growth in video recorded lecture use
during the next decade as the value chain of content providers and
service platforms currently coming online matures. A best-in-class
platform like Mediasite within a solution localized and supported by
experienced partners in the market should be well-positioned to gain
traction in this fast moving market," said Stacy Austin-Li, analyst and
China consultant, Wainhouse (News - Alert) Research.
"With the significant growth of China's education-technology market,
we're encouraged to reach a partnership that enables us to contribute to
the country's strategic development of educational offerings. Beijing
OneZero is positioned to transform the Mediasite platform into real
value for Chinese students, teachers and administrators at all levels of
the education system," said Gary Weis, CEO of Sonic Foundry.
Sonic Foundry saw a 43% growth in billings in Japan and a 25% growth in
international billings overall in fiscal year 2013. The company recently
announced a partnership in China with Neusoft, and acquired two
international companies, Mediasite K.K. in Japan and MediaMission in the
About Beijing MC Technology
Beijing MC Technology is Mei Cheng Group's B2B business group dedicated
to government, education and the enterprise to provide IT products,
solutions and value-added services. The company is a long-term strategic
partner of several internationally renowned companies including Sony and
Apple (News - Alert).
About Sonic Foundry®, Inc.
Sonic Foundry (NASDAQ: SOFO) is the trusted leader for video capture,
management and webcasting solutions in education, business and
government. The patented Mediasite
Enterprise Video Platform transforms communications, training,
education and events for 2,800 customers in 58 countries. The company
empowers organizations to reach everyone through the power of video;
accelerating knowledge-sharing, preserving valuable content, building
stronger teams and getting results.
© 2014 Sonic Foundry, Inc. Product and service names mentioned herein
are the trademarks of Sonic Foundry, Inc. or their respective owners.
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