|[April 08, 2014]
DMI Introduces PriceGuide: Analytics-Driven Pricing Solution
LAS VEGAS --(Business Wire)--
(TRANSACT 2014, Booth 358) - Digital
Management, Inc. (DMI), a leading provider of mobile enterprise and
big data solutions and services, today introduced PriceGuide™,
a complete strategic pricing solution that utilizes advanced analytics
to recommend optimal margins and merchant-specific pricing, predict
attrition and prioritize retention using the value of merchant segments.
Improved customer retention - PriceGuide effectively uses
analytics to identify key factors that drive customer attrition, flag
customers at risk and recommend proactive measures to prevent loss.
Precise price optimization - Advanced analytics are used to
identify customer segments and precisely predict behavior and margins,
for targeted pricing strategies.
Robust analytics - Provides data architecture, pre-built
data, statistical models, dashboards and reports to equip businesses
with the intelligence they need to make better decisions.
Tested and proven with measurable success - A large payment
processing company uses PriceGuide to implement changes that increased
revenue by 15 percent and reduced customer attrition by ten percent.
With minimal training, the company deployed a merchant-centric pricing
strategy for its 400,000 merchants and used modules for segmentation,
benchmarking, attrition alert, cross selling and pricing calculator.
Thiag Loganathan, president of the Big Data Insights division at DMI,
said: "Price optimization is an important step in maintaining your
current customer base and attracting new customers. PriceGuide is an
effective, user-friendly solution that establishes a holistic
merchant-centric approach to pricing strategy. It's a great example of
how advanced analytics tools can drive improved business performance."
DMI is a leading provider of mobile enterprise solutions and services.
The company's commitment to excellence in delivery of its Enterprise
Mobility solutions, Strategic Consulting, Managed Services, Application
Development, Web and Mobile Commerce, Cybersecurity solutions and Big
Data Analytics, has resulted in dramatic growth and an expanding client
base that includes all fifteen U.S. Federal Departments and hundreds of
Fortune 1000 commercial clients. DMI is headquartered in Bethesda MD,
with satellite and project offices around the world. The company has
been named one of the 50 Best Places to Work in the Washington DC area
by the Washington Business Journal, and has been awarded Inc. Magazine's
Hire Power Award as one of the top 100 Private Job Creators in the US.
Additional information is available at www.dminc.com.
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