[April 03, 2014]

Research and Markets: APAC LBS Market in 2014-2018 with Adnear, Google, Jiepang API, Mapmyindia, NavInfo., HERE, TeleNav & TomTom Dominating

Research and Markets (http://www.researchandmarkets.com/research/p8fdsk/lbs_market_in) has announced the addition of the "APAC LBS Market in 2014-2018 with Adnear, Google, Jiepang API, Mapmyindia, NavInfo., HERE, TeleNav & TomTom Dominating" report to their offering.

The LBS market in APAC region to grow at a CAGR of 32.98 percent over the period 2013-2018.

Encouraged by the increasing popularity of LBS, many mobile application developers are developing free LBS applications. Moreover, numerous small LBS application developers are entering the LBS market in China and Southeast Asia with innovative LBS applications at very nominal charges or almost free of charge. Furthermore, with several advanced features and location-based mapping technology, most of the location-based/oriented searches are being provided free of charge by the LBS providers. For instance, Foursquare (News - Alert), one of themost popular social networking applications in India, uses geo-tagging technology, which helps subscribers to find the address of various places such as pubs, bars, and restaurants in their vicinity accurately for free. Similarly, the adoption of several free LBS social media applications is higher than any other LBS application which charges the users.

According to the report, one of the main drivers in this market is the increasing adoption of location-enabled devices in India and China. The penetration of location-enabled devices in China and Southeast Asian countries is currently very low. However, the adoption of location-enabled devices such as smartphones, tablets, PNDs, sports devices, and portable LBS devices in these countries is expected to increase significantly in the next few years. This is because location-enabled devices and location-based applications are becoming very popular among the consumers in China and India.

Further, the report states that one of the major challenges in this market is the lack of knowledge about LBS among enterprises and individual consumers.

Key vendors dominating this space are:

• Adnear
• AutoNavi Holdings Ltd.
• Google (News - Alert) Inc.
• Jiepang API
• Mapmyindia
• NavInfo Co. Ltd.
• HERE (Nokia Corp.)
• TeleNav (News - Alert) Inc.
• TomTom N.V.
  

Key questions answered in this report:

• What will the market size be in 2018 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

For more information visit http://www.researchandmarkets.com/research/p8fdsk/lbs_market_in

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