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Database, Storage & Backup Software Publishing in the US Industry Market Research Report from IBISWorld Has Been Updated
[March 31, 2014]

Database, Storage & Backup Software Publishing in the US Industry Market Research Report from IBISWorld Has Been Updated


(PR Web Via Acquire Media NewsEdge) New York, NY (PRWEB) March 31, 2014 The Database, Storage and Backup Software Publishing industry performed well over the five years to 2014, thanks to booming corporate profit and private investment in computers and software. Database software serves a key purpose within a firm's information technology infrastructure; the software allows companies to analyze operational data and make more informed decisions about their product offerings. Growing knowledge of the benefits of industry products, including data-protection services through storage and backup software, and low interest rates, which make investment relatively cheap, largely explain the industry's expected annualized revenue growth rate over the five years to 2014; this growth includes an estimated increase in revenue in 2014 alone.



The industry's major players are technology giants that offer numerous products and services, many of which fall out of the industry's scope. These large database vendors view acquisitions as a primary means of expansion. Consequently, the number of industry enterprises contracted at an estimated annualized rate over this period. Examples of acquisition activity include Oracle's 2010 purchase of Sun Microsystems, a pioneer in high-end server manufacturing and owner of the popular open-source database MySQL.

Furthermore, according to IBISWorld Industry Analyst Stephen Hoopes, "IBM recently bought Netezza, and Teradata purchased Aster Data; both acquisition targets were prominent operators in the rapidly growing data warehouse (DW) appliance space, including integrated sets of servers, storage, operating systems and database management systems." As part of this consolidation, "employment has declined at an estimated annualized rate over the five years to 2014," says Hoopes. However, the average wage has increased moderately as firms compete for a limited supply of highly skilled labor.


The Database, Storage and Backup Software Publishing industry operates with a high level of market share concentration; in 2014, the four largest firms are estimated to account for a majority of industry revenue. The competitive characteristics of this industry favor a high level of concentration. Over the five years to 2019, DW appliance offerings, especially those accessible entirely over the internet on a subscription basis, are expected to be major growth drivers as the industry reaches out to underserved markets, particularly small businesses. During the period, industry revenue is forecast to rise substantially, increasing at an annualized rate in the five years to 2019. The large players that dominate the industry are anticipated to continue their aggressive acquisition activity, causing the number of enterprises to continue declining, albeit at a slower forecast annualized rate from 2014 to 2019.

For more information, visit IBISWorld's Database, Storage & Backup Software Publishing in the US industry report page.

Follow IBISWorld on Twitter: https://twitter.com/#!/IBISWorld Friend IBISWorld on Facebook: http://www.facebook.com/pages/IBISWorld/121347533189 IBISWorld industry Report Key Topics The Database, Storage & Backup Software Publishing industry develops and distributes database management, storage and remote backup software systems. Operators may also assist in the installation and maintenance of these software systems. This industry also includes the development of middleware, which acts as an intermediary between databases and business analytics software. The industry does not include hardware manufacturing, operating system publishing or business analytics software publishing.

Industry Performance Executive Summary Key External Drivers Current Performance Industry Outlook Industry Life Cycle Products & Markets Supply Chain Products & Services Major Markets Globalization & Trade Business Locations Competitive Landscape Market Share Concentration Key Success Factors Cost Structure Benchmarks Barriers to Entry Major Companies Operating Conditions Capital Intensity Key Statistics Industry Data Annual Change Key Ratios About IBISWorld Inc.

Recognized as the nation's most trusted independent source of industry and market research, IBISWorld offers a comprehensive database of unique information and analysis on every US industry. With an extensive online portfolio, valued for its depth and scope, the company equips clients with the insight necessary to make better business decisions. Headquartered in Los Angeles, IBISWorld serves a range of business, professional service and government organizations through more than 10 locations worldwide. For more information, visit http://www.ibisworld.com or call 1-800-330-3772.

Read the full story at http://www.prweb.com/releases/2014/03/prweb11716278.htm (c) 2014 PRWEB.COM Newswire

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