[June 20, 2013] TheCarConnection.com Relaunches Website Tweet Jun 20, 2013 (Close-Up Media via COMTEX) -- TheCarConnection.com has re-launched with all new car ratings and reviews, plus new car research tools that affect the process for shoppers to make better car buying decisions. According to a release, TheCarConnection.com has released a new Android mobile app and updated it's iOS and mobile web apps to provide a unified mobile experience across laptops, tablets and phones for on the go car shoppers. "We have seen a major behavioral shift in how and where people are doing car research," said Jeff Birkeland, vice president, product management of TheCarConnection.com. "Today nearly every car purchase starts with online research and up to 35 percent of users access us on mobile devices. Our revamped tools give users easy access to simplified information so they can make the right car buying decision from wherever they are." TheCarConnection.com said the new "TCC Rating" provides a numeric worth for more than 250 cars per year based on a 10-point scale that reflects the overall opinion written by professionals. The number rolls up ratings across key sub-categories users care about: Interior/Exterior; Performance; Quality; Safety; Fuel Economy; and Features. The "TCC rating" graphic also features a simple color-coded "Stop" (red), "Caution" (orange), or "Go" (green) message along with the numerical score for fast, visual recognition of approval or disapproval. New Research Tools With "Decision Guide" the site provides a tool for every review that gives a user a single place to: -See at a glance how a car stacks up in each rating sub-category -Scan quotes from other leading car research websites around the Web without ever needing to leave the page -View pricing across a model's different style and package options with a simple slider bar Editors have also created an all-new Car Tips & Advice section filled with buying guides, comparisons, recall information and more. TheCarConnection.com is also releasing an all-new car research app for Android, along with updates to both it's mobile web and iOS apps, to continue to address exploding growth in car research searches that are performed on mobile devices. "Buying a car has traditionally been overwhelming, intimidating and exhausting, but it doesn't have to be," continued Birkeland. "Our tools and mobile apps give car buyers easy to understand data they can trust all in one place. There is no need to bounce around multiple sites for reviews and pricing information or to create your own spreadsheet just to make sense of it all. TheCarConnection.com takes the headache out of the research process and gives you the peace of mind that you are making a smart, research-backed decision." ((Comments on this story may be sent to [email protected])) [ Back To TMCnet.com's Homepage ]