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Video, Mobile Ad Networks, Trafficking and Clearing Platforms Combine for $13.2 Billion in 2012 Media Spend(M2 PressWIRE Via Acquire Media NewsEdge) Dublin - Research and Markets (http://www.researchandmarkets.com/research/6jpkg3/video_and_mobile) has announced the addition of the "Video and Mobile Ad Networks, Platforms 2012 - 2014: Path to Media Spend Parity" report to their offering. The report, Video and Mobile Ad Networks, Platforms 2012 - 2014: Path to Media Spend Parity presents a systematic, data-driven valuation of each sector's performance, based on multi-year contrasting analysis of billed inventory and net revenue accruing to platform solutions. Collectively, these diverse monetization solutions are forecast to return $3.6 billion in 2012 net revenue to platform providers. The video clearing/serving sector is forecast at a CAGR of 40.5% (2007 - 2014), while global mobile peers (all formats, including video) are running at a 138.4% CAGR (2009 - 2014). Mobile ad network clearing and serving platforms are expected to reach media spend parity with internet video equivalents by year-end 2014. This report contains detailed billing analyses, inventory fill rates, 3rd party integrations, strategic business partnerships plus inventory sources intersecting and pairing these vibrant media clearing and trafficking market positions. Revenue share associated with inventory sales or flat fee ad trafficking CPMs are valued to reach aggregate media spend, growth trajectories, plus net revenue accruing to each platform provider (post any publisher payouts). Video platform entrants analyzed include Adap.tv, AudienceScience, Blinkx, Affine, Adobe Auditude, Freewheel, TREMOR VIDEO, YuMe Inc., SpotXChange, Videology, TubeMogul, adBrite. Adrise, and others. Mobile network and platform entrants include Aditic, AdMarvel, AdFonic, Millennial Media, Jumptap, Amobee, Madvertise, Mobgold, Madhouse, xAd and Nexage, among others. Q & A's augment the report's inventory, media spend, and company operational data analytics. This report is an investment tool for agencies, VCs, consulting firms, marketers, electronics manufacturers and solutions vendors, and provides exacting inventory management, media spend transparency and market trends by format. For more information visit http://www.researchandmarkets.com/research/6jpkg3/video_and_mobile About Research and Markets Research and Markets is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends. CONTACT: Research and Markets, Laura Wood, Senior Manager. [email protected] Fax from USA: 646-607-1907 Fax from rest of the world: +353-1-481-1716 Sector: Multi-Media (http://www.researchandmarkets.com/categories.asp?cat_id=69&campaign_id=6jpkg3) ((M2 Communications disclaims all liability for information provided within M2 PressWIRE. Data supplied by named party/parties. Further information on M2 PressWIRE can be obtained at http://www.presswire.com on the world wide web. Inquiries to [email protected])). (c) 2013 M2 COMMUNICATIONS |