[June 11, 2013] Rosetta Appoints Scott Sorokin as Chief Strategy Officer Tweet Jun 11, 2013 (Close-Up Media via COMTEX) -- Rosetta, the Publicis Groupe customer engagement agency, announced that Scott Sorokin has joined the agency as Chief Strategy Officer, a newly created position. According to a release, he also will serve on the agency's Executive Committee. Sorokin will drive Rosetta's growth strategy and will be based in the agency's New York office. He will report to CEO Tom Adamski. Sorokin has more than 25 years of experience as a strategist, advisor and futurist for Fortune 500 companies. Before joining Rosetta, he was Chief Digital Officer at Mindshare Worldwide / WPP, President at Carat/Aegis Media, President at Carat Fusion/Isobar, Executive Vice President, Global Account Director at MRM /McCann Worldgroup and Executive Vice President, Managing Director at Modem Media/Digitas West. "With a rare combination of executive level planning, creative and media experience, Scott is able to translate the complexities and uncertainties of the ever-changing digital world into actionable insights and exceptional results," said Adamski. "His deep and successful experience in setting strategy and leading major digital agencies to significant growth in a rapidly evolving industry will be a powerful addition to Rosetta's leadership team." More information: www.rosetta.com ((Comments on this story may be sent to [email protected])) [ Back To TMCnet.com's Homepage ]