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TDAzlan appointed distributor for IP Trade in EMEA; Agreement gives VARs streamlined access to market-leading, real-time communications platform for financial trading floors and contact centres from Europes leading Cisco distributor(M2 PressWIRE Via Acquire Media NewsEdge) Basingstoke, UK --- TDAzlan, Europes leading distributor of enterprise networking, server, storage and software solutions, has been appointed as a distributor by IP Trade, a leading provider of high-performance, real-time communications and collaboration applications for mission-critical environments, for the entire EMEA region. The pan-European agreement extends the existing distribution agreement partnership between Tech Data and IP Trade in the US. It provides Azlan customers with access to the full range of IP Trades Cisco-certified collaboration software for financial services and other vertical markets. IP Trade is a preferred Cisco SolutionsPlus Partner and a member of the Cisco Developer Network. Its real-time applications are fully-certified for use with Cisco Unified Communications Manager (CUCM) and are frequently deployed alongside and fully integrated with Cisco technologies as part of complete communications solutions. The agreement benefits IP Trade partners by providing them with access to Azlans value-added distribution services and extended portfolio of unified communications and collaboration solutions, enabling them to offer rapid, efficient and cost-effective solutions to their enterprise customers. Mark Wheeler, Director of the Cisco Business Unit UK and Ireland at Azlan, said: The agreement with IP Trade means that Azlan can now offer a complete portfolio of Cisco-based unified communications and collaboration solutions for high-capacity, mission-critical environments, such as financial trading floors and command and control, customer service and call centres. Cisco Partners can now come to Azlan for all the elements required for these solutions and also take advantage of the pre-sales advice, technical support and professional services that we also offer to our partners to extend their value-added proposition to customers and develop new business opportunities. Global Head of Sales and co-founder of IP Trade, Benoit Dewonck, stated: IP Trade serves a global customer base with demanding communications needs across many vertical markets. We have been impressed with Tech Datas capabilities in the US and by extending our relationship into Europe with Azlan, we are able to give our partners access to IP Trade solutions alongside Azlans broad unified communications and collaboration portfolio and value-added services. This gives our partners more flexibility and choice and will enhance their ability to respond to customer needs and compete for and win new business. About Azlan Azlan, the Enterprise Division of Tech Data Corporation, is a leading value-added distributor of networking, communications, midrange and enterprise servers, storage, software and unified communications solutions. For more information see www.azlan.com Tech Data Corporation (Nasdaq: TECD) is one of the world's largest wholesale distributors of technology products. Its advanced logistics capabilities and value added services enable 120,000 resellers in more than 100 countries to efficiently and cost effectively support the diverse technology needs of end users. To learn more, visit www.techdata.com. About IP Trade IP Trade is a pioneer in the design of advanced SIP (Session Initiation Protocol) communications and has established itself as a leading provider of ultra-reliable, high-capacity unified communications and collaboration (UC&C) solutions designed for environments where always-on instant communications capabilities are required. IP Trade applications are used in a variety of industry sectors including: capital markets, commodities, government, healthcare, investment management, military, transportation and utilities. Applications include: air traffic control, dispatch services, emergency services, financial trading, logistics, mission control, network operations, power transmission and public safety. The company headquarters are in Liege, Belgium and has offices in Asia, Europe and the USA and representation through partners in more than 100 countries. For more information please contact: TDAzlan Andy Dow Group Marketing Director Tel: 0871 880 3000 Email: [email protected] IP Trade Benoit Dewonck Global Head of Sales Tel: +32 4 364 04 69 Email: [email protected] ((M2 Communications disclaims all liability for information provided within M2 PressWIRE. Data supplied by named party/parties. Further information on M2 PressWIRE can be obtained at http://www.presswire.com on the world wide web. Inquiries to [email protected])). (c) 2013 M2 COMMUNICATIONS |