TMCnet News
US Top 10 mHealth Apps Performance Benchmarking: 71% of the Most Downloaded Free and 63% of the Paid mHealth Apps Are Exercise and Diet AppsMay 16, 2013 (M2 PRESSWIRE via COMTEX) -- Research and Markets (http://www.researchandmarkets.com/research/gnnvfm/us_top_10_mhealth) has announced the addition of the "US Top 10 mHealth Apps Performance Benchmarking" report to their offering. Mobile health apps are being used more and more by a mass audience to receive health care services. The benchmarking report provides data and key facts on the most successful mHealth apps in the US market. Find out how top 10 mHealth apps perform on the iOS and Android platform. Understand the impact of app category selection (Health & Fitness, Medical), device selection (iPhone, iPad and Android phones), business model selection (free, paid) and app type (tracking, nutrition etc.) for the number of downloads a successful mHealth app can generate in the US market. Today's most successful free Health & Fitness apps accumulated 5.5 Mio. downloads since their first appearance in the Apple App Store on average. There are significant performance gaps that highlight the importance of choosing the right platform, app category and device choice for mHealth publishers. This analysis is part of the new series of benchmarking reports starting with the US mobile healthcare app market. The report analyses the app market performance of the most successful mHealth apps on the iOS and Android platform. The majority of successful mHealth apps help users to track their exercises and their weight loss. Android and iOS users might choose other apps but they still prefer the same mobile use case for mHealth apps. The preference for diet and exercise also does not change according to the business model. This analysis is part of the new series of benchmarking reports starting with the US mobile healthcare app market. The report surveys the app market performance of the most successful mHealth apps on the iOS and Android platform. For more information visit http://www.researchandmarkets.com/research/gnnvfm/us_top_10_mhealth About Research and Markets Research and Markets is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends. CONTACT: Research and Markets, Laura Wood, Senior Manager. [email protected] Fax from USA: 646-607-1907 Fax from rest of the world: +353-1-481-1716 Sector: Telecommunications and Networks (http://www.researchandmarkets.com/categories.asp cat_id=20&campaign_id=gnnvfm) ((M2 Communications disclaims all liability for information provided within M2 PressWIRE. Data supplied by named party/parties. Further information on M2 PressWIRE can be obtained at http://www.presswire.com on the world wide web. Inquiries to [email protected]. |
