[May 15, 2013] Canada : TrueLens Appoints Chris Sheehan as Chief Operating Officer [TendersInfo (India)] Tweet (TendersInfo (India) Via Acquire Media NewsEdge) Today, data-driven marketing solutions provider, TrueLens, announced the appointment of Chris Sheehan as Chief Operating Officer. Sheehan brings over two decades of experience as a successful technology executive and investor. In his role as COO, Sheehan will help scale the company s sales, marketing, business development and operations teams. We re thrilled to have someone of Chris s caliber join our executive team, said TrueLens CEO Roy Rodenstein. Chris s experience guiding market leaders such as BEA Systems to success will be invaluable as we continue to rapidly grow our client base with consumer brands and develop strategic partnerships with marketing technology vendors. Sheehan was a corporate development executive at BEA Systems, one of the most successful and fastest growing software companies in the late 90s and early 2000s. Over the last eight years, Sheehan was an early stage technology investor at CommonAngels. As Managing Director, he led investments in many high growth technology companies including TrueLens, Carbonite, OwnerIQ, Linkable Networks, Offerpop, Crashlytics, Blaze Software, Promoboxx, Disruptor Beam and Yieldbot. Marketers today face the challenge of how to engage empowered consumers across traditional, digital, social and mobile channels. Marketing is moving to an insight-led, digitally driven approach that puts the customer at the center of the conversation, said Sheehan. TrueLens is playing a leading role in this evolution with its data-driven marketing solutions. For the very first time, marketers now have an ability to generate consumer social behavioral data and integrate it directly into their marketing database to significantly improve their marketing communications and campaign performance. The potential for TrueLens is enormous and I am thrilled to be joining the team. (c) 2013 Euclid Infotech Pvt. Ltd. Provided by Syndigate.info an Albawaba.com company [ Back To TMCnet.com's Homepage ]