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ScoreBig.com Becomes the Exclusive Marketing Partner for Live Event Ticketing for United MileagePlus®LOS ANGELES --(Business Wire)-- ScoreBig.com, the live entertainment industry's first online marketplace for the safe and secure liquidation of unsold ticket inventory, today announced it was chosen as the exclusive marketing partner for live-event ticketing for MileagePlus, United Airlines' award-winning loyalty program. Starting today at www.scorebig.com/united, MileagePlus members will be able to earn miles on millions of tickets from the floor to the rafters for thousands of live events, from the NBA, NFL, MLB (News - Alert), NHL, and college sports to popular family, music, and theater performances, all at savings of up to 60% off box office prices. Additionally, members will be able to use their miles to purchase tickets to thousands of live events nationwide. "This is an exciting, first-of-its-kind service offering within the live-entertainment and travel industries. We're thrilled to be joining with United to introduce ScoreBig to MileagePlus members and to enable them t use or earn MileagePlus miles across millions of tickets at substantial savings," said Adam Kanner, ScoreBig CEO. Kanner adds, "For ScoreBig, this is a milestone in dramatically expanding our distribution, enhancing our product offering, and growing the ScoreBig.com brand among consumers. At the same time, our marketing partnership with MileagePlus, one of the largest loyalty programs in the world, will further help our venue and team partners to reach tens of millions of new consumers and help move unsold inventory in a manner that protects their brands and full price sales." "Joining with ScoreBig.com to offer live entertainment options at reduced cost underscores our commitment to bring new value to MileagePlus members," said Praveen Sharma, vice president of loyalty at United. "Whether members are searching for travel awards, live entertainment, merchandise or unique experiences, MileagePlus can now offer even more of the distinctive value they expect from the world's leading travel loyalty program." About ScoreBig.com ScoreBig.com helps consumers to save on great tickets for live sports, concert and theater events - at guaranteed savings of up to 60 percent. Every ticket on ScoreBig is below box office price. ScoreBig also helps its venue and team partners to safely move unsold ticket inventory in a way that protects live-event properties' brand and full-price sales. Headquartered in Los Angeles, Calif., ScoreBig was founded in 2009 and is backed by Bain Capital Ventures and U.S. Venture Partners. ScoreBig was recently recognized by Forbes as one of America's Most Promising Companies in 2011 and by Billboard as one of the 10 Most Innovative Start-ups of 2012. Trademarks, product names, company names, brands and service names mentioned herein are property of their respective owners.
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