[April 19, 2013] Eaton Vance Names Bob Cunha as Managing Director of Marketing & Distribution Strategy Tweet Apr 19, 2013 (Close-Up Media via COMTEX) -- Eaton Vance Corp. announced that Bob Cunha has joined Eaton Vance Distributors, Inc. as Managing Director of Marketing and Distribution Strategy. According to a release, Cunha assumes responsibility for leading Eaton Vance's marketing efforts across all distribution channels, including the Company's brand positioning and media relations efforts. He is also responsible for the development and implementation of data-driven sales and marketing processes to support Eaton Vance's investment products and services. Cunha is based in Boston and reports to Matt Witkos, President of Eaton Vance Distributors, Inc. "Working with Bob as a consultant, we have benefited greatly from his insights and data-driven marketing expertise," said Witkos. "As a member of our team, Bob will further our intelligent distribution efforts and help Eaton Vance to improve our sales effectiveness." Prior to joining Eaton Vance, Cunha was a Principal of Market Metrics. For more than 12 years, he worked with asset managers, focused on driving strategic planning, sales force development, marketing programs, sales segmentation, process improvements and acquisition analytics. Earlier in his career, he led marketing and strategy efforts in the telecommunications sector for Cape Range Wireless in Australia and BellSouth Telecommunications in the U.S. Eaton Vance Corp. is an investment management firm in the United States. More information: www.eatonvance.com ((Comments on this story may be sent to [email protected])) [ Back To TMCnet.com's Homepage ]