| [April 17, 2013] |
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Clarabridge Kicks off Fifth Annual Clarabridge Customer Connections (C3) User Conference
RESTON, Va. & SAN DIEGO --(Business Wire)--
Clarabridge,
Inc., the leading provider of intelligent Customer
Experience Management (CEM) solutions for the world's top brands,
kicked off its fifth annual Clarabridge
Customer Connections (C3) User Conference today at the Hard Rock
Hotel in San Diego. Bringing together more than 400 professionals, C3
has become the premier customer experience event, focusing on
transforming attendees into "CEM Rockstars."
The three-day event is packed with case study presentations, hands-on
workshops, and industry overviews from Clarabridge (News - Alert) customers, partners,
executives, and analysts. Daily highlights include:
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Day One: Today focused on
half- and full-day deep-dive workshops on a range of topics, including
strategies to derive ROI from CEM initiatives, best practices for
creating optimal CEM organizational strategies, and selling the
importance of Voice-of-the-Customer (VOC) to organizations and
prospects for our partner ecosystem. The workshops also gave attendees
a chance to immerse themselves in Clarabridge Analyze and Clarabridge
6.0, the company's latest release designed to bring intelligence to
every aspect of the customer experience journey.
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Day Two: Tomorrow kicks off
with a keynote from Daymond John, the founder of the FUBU fashion
empire and a head judge on ABC's "Shark Tank." Melissa Pippine, Vice
President of Marketing at Clarabridge, will unveil Clarabridge 6.0 and
walk through its new features and enhancements. The day will also
include case study presentations from Copa Airlines, Dell, Inc.,
ExactTarget, St. Jude's, TD Ameritrade, United Airlines, and Zynga.
Additional speakers include:
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Verizon - Building a Successful CX
Organization Inside a Fortune 1000 Company: Jeff Mango,
Vice President of Customer Business Intelligence at Verizon, will
discuss how his team built an enterprise-wide vision for customer
experience and then made that vision a reality. Mango will alo
offer guidance for other large organizations looking to do the
same.
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Charming Shoppes, Inc. - Behind the
Management: For Stan Lucas, Director of Customer Insights
at Charming Shoppes, Inc., the phrase "that's what she said," was
a catalyst for a major enterprise customer experience initiative.
Lucas will walk attendees through his CEM journey and provide the
conclusion to the wildly popular "Behind
the Management" video.
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Forrester Research, Inc. - Best Practices
and Lessons Learned: Forrester's Adele Sage will lead a
panel of customer experience professionals from Allegiance,
Expedia, GE Appliances, Toshiba, and Verizon for an informative
session on the "dos and don'ts" of CEM.
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Day Three: Bruce Temkin,
Customer Experience Transformist and Managing Partner at Temkin Group,
will start the day discussing the future of the customer experience
industry and the key trends that every organization needs to know.
Companies like Accenture, ADP, Intuit, Rackspace (News - Alert), Vangent, and Wendy's
will share their experiences in creating world-class CEM programs.
Clarabridge will also announce the winners of its Customer Excellence
Awards, recognizing outstanding achievements in CEM. Additional
speakers include:
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Acer America, B/E Aerospace, Sage North
America, and Verizon - Executive Perspectives on CEM:
Clarabridge's CEO Sid Banerjee (News - Alert) will join a panel of executives to
talk about customer experience from the C-level perspective.
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Acer America, Brandwatch, and Dell, Inc. -
Social Media and the Customer Experience: Big data exists
as a result of the mountains of social media data generated each
second. Acer America, Brandwatch, and Dell, Inc., will discuss
best practices for listening to, analyzing, and acting on the
ever-growing amount of social media data.
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Fidelity Investments, Scottrade, TD
Ameritrade, and U.S. Bank - CEM in Financial Services: This
panel will explore how CEM programs are used within the complex
and ever-changing financial services industry.
"I have witnessed C3 grow into the leading CEM industry event, and every
year I am amazed at the number of attendees committed to CEM as a
business strategy, the caliber of speakers willing to share their
experiences, and the game-changing things organizations are doing with
customer experience," says Sid Banerjee, Clarabridge CEO. "C3 is first
and foremost a forum for idea-sharing and a catalyst for the evolution
of the customer experience market. CEM is being infused into the DNA of
organizations - and the C3 attendees are at the forefront of this
evolution."
The entire C3 agenda can be viewed here.
Follow the conference action in real-time by visiting the Clarabridge
blog or following #c3rocks13
on Twitter (News - Alert).
About Clarabridge
Clarabridge is the leading provider of intelligent Customer Experience
Management (CEM) solutions for the world's top brands. As the premier
provider of CEM, Clarabridge enables Global 1000 businesses to
intelligently listen to, analyze, operationalize, and measure
multi-source customer feedback through intelligent sentiment and text
analytics. Insights extracted through Clarabridge enable organizations
to create a universal understanding of their customers, partners, and
employees; make actionable business decisions with measurable ROI and
collaborate on those decisions both internally with stakeholders and
externally with customers. With hundreds of CEM implementations,
Clarabridge is the 7th fastest growing software company,
powering the CEM programs for companies such as B/E Aerospace, Best Buy,
Charming Shoppes, Inc., Choice Hotels, Dell, Expedia, E.ON, Fidelity,
Gaylord Hotels, Government of British Columbia, Intuit, J.D. Power,
L'Oréal USA, Marriott International, PetSmart, QVC Inc., Sage North
America, United Airlines, Walmart, Walgreens, and Wendy's
International. Clarabridge is privately held with offices in Reston,
VA., San Francisco, CA (News - Alert)., and London, UK. For more information, visit www.clarabridge.com or
on Twitter: @clarabridge.
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