[March 07, 2013] WebRTC Market Status & Forecasts: The Hype is Justified - It will Change Telecoms in 2013 and Beyond Tweet Mar 07, 2013 (M2 PRESSWIRE via COMTEX) -- Research and Markets (http://www.researchandmarkets.com/research/cmxftw/webrtc_market) has announced the addition of the "WebRTC Market Status & Forecasts: The Hype is Justified: It will Change Telecoms" report to their offering. The first full analysis of the WebRTC marketplace & value chain: Disruptive Analysis has been the key analyst company following WebRTC since June 2011, only weeks after Google first open-sourced the key audio/video components for web browsers. Since then, WebRTC has featured prominently on this blog, in Disruptive Analysis research reports & consulting, conferences and in Future of Voice workshops. Over 100 interviews, discussions & meetings have covered WebRTC. The report is 160 pages in length, including detailed commentary, analysis, forecasts and over 50 tables and charts - and forms the cornerstone of ongoing coverage throughout 2013 and beyond. More than 70 companies involved in WebRTC products & services are discussed. Key takeaways - WebRTC adds easy, flexible voice & video into websites and apps - Applicable across sectors: telecoms, consumer web, enterprise etc - One of most disruptive web/telecoms innovations for years - Extremely fast pace of evolution: weeks and months, not years - Microsoft & Apple slow, but unlikely to cause major roadblocks - 3bn capable devices & 1bn individual users by end-2016 - -0% penetration of PCs by end of 2013 - Smartphone & tablet WebRTC will ramp from 2H 2014 on - PCs adopt WebRTC through browser; phones/tablets more complex - Early use-cases for web calling, conferencing, e-learning & verticals - Strong interest for UC, contact centres & IMS, but will take time... - .... so telcos must start work now, to work through the issues - Magnifies OTT threat for telcos, but also helps Telco-OTT - - Numerous gateway sub-types for vendors to target - Peer-to-peer use of WebRTC to drive unexpected new web innovations - Monetisation of WebRTC will be heavily use-case dependent - Still early pre-standard implementation. Caution/patience needed - But for once, the hype is justified Key Topics Covered: Introduction & Strategic Issues - Structure of this report - What is WebRTC & why is it important - The web always embraces new capabilities - The analogy with Flash - We already have 2-way in-browser comms: IM chat - Voice is more than just telephony - And there's more.... - WebRTC, RTCWeb, HTML5, WebSocket etc: Acronym Central! - WebRTC APIs - History of WebRTC - Industry dynamics: competition, standards & politics - Which companies are involved in WebRTC & why - Codec wars - WebRTC vs. Flash / Plug-ins - Microsoft and WebRTC - Apple and WebRTC - Fit with mobile broadband, LTE & WiFi - Regulatory considerations - Developers WebRTC use-cases - Voice or video - Gaining scale & avoiding the n-squared trap - Use-case evaluation criteria - Web-based calling - Enterprise contact centres - Unified communications and collaboration - Conferencing & hypervoice - IMS extension / exposure via WebRTC - Telco-OTT via WebRTC - Consumer social comms / entertainment / education apps - Other use cases Stakeholders: impacts & recommendations - Overview - Telecom operators - Key background trends for telcos - Current service provider involvement with WebRTC - Overview of WebRTC options for telcos: Not just IMS - Fit with PSTN / IMS / RCS / VoLTE strategies - Fit with enterprise comms businesses - WebRTC Telco-OTT initiatives - WebRTC telco developer / API initiatives - Reselling third-party WebRTC services - Internal uses for WebRTC at telcos - Summary, and organisational & executional issues - Network equipment vendors - Gateways at the forefront - Implementation complexities - New product categories - Threats to network vendors - Impact on Enterprise UC/conferencing/contact-centre vendors - Impact on Internet players / developers - Will WebRTC advantage existing web companies or new startups - Impact on social networking & VoIP "OTT" services - Impact on device vendors WebRTC market sizing & forecasts to 2016 - Methodology & definitions - PC/Mac support of WebRTC - PCs remain in the vanguard of WebRTC uptake - Post-PC era - PC browser share and dynamics - PC browser adoption of WebRTC - Non-browser support - Mobile & device support of WebRTC - Installed base of smartphones and tablets - Native WebRTC capability in mobile browser or OS - 3rd-party WebRTC support in aftermarket browsers or app SDKs - Overall WebRTC device installed base - WebRTC active device/user base - Scenarios, accelerants & inhibitors WebRTC company snapshots - Acme Packet / Oracle - AddLive - Alcatel-Lucent - Apple - Asterisk / Digium - AT&T - Avaya - Bistri - Cisco - frisB - Google - Hookflash - Microsoft - Mozilla - NetDev / Drum - Opera - Plantronics - Plivo - Priologic / easyRTC - PubNub - Siemens - Telefonica / TokBox - TeleStax - TenHands - Thrupoint - Twelephone - VidTel - Voxeo & Voxeo Labs - Zingaya - 40 Other WebRTC players Conclusions - Drivers and inhibitors - Use cases - Monetisation, business models and revenues - Recommendations for all telecom operators - Recommendations for mobile operators - Recommendations for fixed & cable operators - Recommendations for network equipment vendors - Recommendations for industry bodies & regulators - Recommendations for investors - Recommendations for web companies & developers - Recommendations for device vendors - Recommendations for Internet VoIP & messaging companies For more information visit http://www.researchandmarkets.com/research/cmxftw/webrtc_market CONTACT: Research and Markets, Laura Wood, Senior Manager. 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