|[February 27, 2013]
ADDING MULTIMEDIA Nike Introduces the 2013 LIVESTRONG Team Canada World Women's Hockey Championship Jersey
OTTAWA, Ontario --(Business Wire)--
Nike Team LIVESTRONG ambassador Tessa Bonhomme was joined by
fellow athletes Gillian Apps, Meghan Agosta and Jayna Hefford at the
official unveiling of the LIVESTRONG Team Canada jersey that the
Women's National Team team will proudly wear during the first game of
the tournament on April 2, 2013, in Ottawa. Also in attendance to
celebrate the launch at Sport Chek Place D'Orleans was Doug Ulman, LIVESTRONG
President, Dan Church, Hockey Canada Head Coach, Women's National Team
and Joe Monahan from Nike LIVESTRONG.
Nike Team LIVESTRONG ambassador, Tessa Bonhomme (far right), is joined by fellow athletes (right to left) Jayna Hefford, Meghan Agosta and Gillian Apps at the official unveiling of the LIVESTRONG Team Canada jersey that the Women's National Team will wear during their first game of the Women's World Championships on April 2 in Ottawa. (Photo: Business Wire)
The jersey reveal kicks off a "Fight With Us" movement with national
partner Sport Chek to support the Canadian women's team and the LIVESTRONG
Foundation, both of which are dedicated to uniting, inspiring
and empowering people affected by cancer. Canadians from coast-to-coast
can show their support for the national women's team and take up the
fight by purchasing the limited edition jersey and other LIVESTRONG
apparel including the Element Half-Zip for men and women, the men's Fly
Short, the women's Twisted Training Capri and the men's Free Trainer 3.0.
"Cancer will strike one in two men and one in three women in our
lifetime. It's a staggering reality that demands attention - an issue
Nike remains committed to through support of the LIVESTRONG
Foundation," said Joe Monahan, Nike LIVESTRONG General Manager.
"The Women's World Championships presents an amazing opportunity to
celebrate the LIVESTRONG movement in Canada and Nike is thrilled
that the members of our ntional women's team, the leaders at Hockey
Canada and our partners at Sport Chek have joined together in our
ongoing battle against cancer."
The Foundation has invested more than $620,000 in Canadian organizations
and programs that serve survivors and further the fight against cancer.
To date, Nike has helped raise more than $100 million for the
Foundation, which has raised more than $500 million to help people
affected by cancer since its inception 16 years ago. Nike supports the
Foundation's mission to make cancer a global priority, reduce the stigma
of the disease and make access to care a reality for all survivors.
"LIVESTRONG is about a cause and not one individual. Nike's LIVESTRONG
collection supports the Foundation," said Doug Ulman, LIVESTRONG Foundation
President & CEO. "Since 2009, we have worked to help cancer survivors
move beyond treatment through the Cancer Transitions program in cities
"Hockey Canada and Team Canada have had a strong partnership with Nike
for nearly 20 years. In that time we have seen how their ongoing
commitment to the LIVESTRONG Foundation has made a real and
undeniable difference in the fight against cancer," said Dan Church,
head coach of Canada's National Women's Team. "As a team, are extremely
proud be a part of this opportunity and we look forward to wearing the
jersey with pride and supporting this great cause."
The full line of LIVESTRONG apparel and the Women's World
Championship LIVESTRONG jersey is currently available at Sport
Chek and Sport Expert locations across Canada.
"Sport Chek has a long standing relationship with Nike, and a newly
found partnership with Hockey Canada," explains Frederick Lecoq, VP
Marketing at FGL Sports. "We applaud their efforts for coming together
and taking the ongoing battle against cancer to the ice at the World
Championships in Ottawa. The stage is set for a great tournament and
we're excited to see our ladies don the black and yellow."
About Hockey Canada
Hockey Canada is the governing body for hockey in Canada and a member of
the International Ice Hockey Federation (IIHF), with a membership
through its 13 provincial branch associations of over 700,000 players,
coaches and officials. Hockey Canada is a not-for-profit organization
that creates leading-edge hockey development programs for its members to
deliver in communities across Canada, provides consistent rules and
regulations and various other membership services from coast to coast,
manages numerous regional, national and international hockey
championships and events, and leads the operation of all teams that
represent Canada in international hockey competition. Hockey Canada's
mission is to "lead, develop and promote positive hockey experiences."
About NIKE, Inc.
NIKE, Inc. (NYSE:NKE), based near Beaverton, Oregon, is the world's
leading designer, marketer and distributor of authentic athletic
footwear, apparel, equipment and accessories for a wide variety of
sports and fitness activities. Wholly-owned Nike subsidiaries include
Converse Inc., which designs, markets and distributes athletic lifestyle
footwear, apparel and accessories and Hurley International LLC, which
designs, markets and distributes surf and youth lifestyle footwear,
apparel and accessories. For more information, visit www.nikeinc.com
or follow @Nike.
For more information, including multi-media materials, please visit: www.NikeInc.com.
Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20130227005495/en/
[ Back To TMCnet.com's Homepage ]