[February 12, 2013]

Fitbit Offers First and Only Connected Fitness Products With Bluetooth 4.0 Syncing on Android Devices

Fitbit, the leading innovator and market leader in the growing Connected Health & Fitness category, today announced that Fitbit One, Fitbit Zip, and Fitbit Flex wireless activity trackers will now sync directly with select Samsung (News - Alert) devices through the newest Fitbit Android app. Because the Fitbit App adds Bluetooth 4.0 syncing, you can see your Fitbit dashboard updated in real-time, receive motivating notifications, and engage in fitness competitions with friends all on your Android device. Since your data syncs throughout your day, both at home and on-the-go, it's easier than ever to make fitness a part of your everyday lifestyle.

Fitbit is on the forefront of mobile accessibility, initially as the first and only company in its category to offer an Android app, and the only to offer Bluetooth 4.0 syncing for iOS devices, Fitbit is now the first and only to offer Android Bluetooth 4.0 syncing.

"People are realizing that they are more active and can get more fit when they are more connected and aware of their fitness activities," said James Park, CEO. "An activity tracker transforms into a meaningful product when it makes a difference in your life, gets you to move more. We believe that is achieved through creating a great activity tracker that syncs with the devices you are currently using. Our goal is to provide the best customer experience on the devices people wantto use, whether you have an Android or iPhone (News - Alert) smartphone, a computer or a tablet, or all of the above."

Fitbit continues to invest in multiplatform mobility. This updated Android app joins Fitbit's iPhone, iPad and Microsoft Surface Tablet apps that essentially turn your smartphone or tablet into your dashboard, giving you access to Fitbit's rich graphs and tools (leaderboard, badges, etc.) when you're on the go to keep you motivated throughout the day.

The Fitbit app for Android is available for the Samsung Galaxy SIII and Samsung Note II, with more devices to come. Fitbit's app is now available in the Google (News - Alert) Play marketplace and for all international markets.

Also, new to this Android app update is NFC compatibility, making the app even easier to use with the upcoming Flex, available this spring. Simply tap your Flex band on your Android phone and it will automatically launch the Fitbit Android app. Your fitness stats from Flex, which seamlessly sync throughout the day, will be immediately at your fingertips.

Expanding Family of Products and Company Success

Fitbit continues to build out its lineup of easy-to-use products that help people get more fit with the recent debut of the Fitbit Flex Wireless Activity + Sleep Wristband at CES (News - Alert) 2013. Flex follows on three successful Fitbit product launches last year: the Fitbit Aria Wi-Fi Smart Scale, Fitbit Zip Wireless Activity Tracker and Fitbit One Wireless Activity + Sleep Tracker. Fitbit products are carried in over 10,000 U.S. retail stores, and sold internationally in Canada, Spain, UK, France, Germany, Australia and New Zealand.

About Fitbit

Founded in 2007 in San Francisco, Calif., Fitbit is dedicated to designing tools and experiences that fit seamlessly into people's lives. Fitbit offers the insights and encouragement to make smart choices and to see how small, everyday changes add up to big results. The Fitbit Zip and Fitbit One are the leading wireless fitness trackers in the market, while its Aria Wi-Fi Smart Scale is a top-selling connected weight scale. Fitbit has distribution at leading U.S. retailers such as Apple, Amazon, AT&T, Best Buy, Brookstone, Radio Shack, REI, Verizon and Target. Fitbit products are sold in the U.S., Canada, the EU, New Zealand and Australia. Fitbit is funded by the Foundry Group, True Ventures and SoftTech VC. For more information please visit www.Fitbit.com or connect with us on Facebook or Twitter (News - Alert).

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