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[January 21, 2013]


(Pakistan & Gulf Economist Via Acquire Media NewsEdge) Warid Telecom is a joint venture between Abu Dhabi Group and SingTel Group. Abu Dhabi Group entered into a strategic alliance with Singapore Telecom. Subsequent to this transaction in May 23 (2005), telecom giant SingTel acquired 30% percent equity stake in Warid Telecom, Pakistan. This partnership is part of a strategy to support Warid Telecom's continued growth and to enhance its market position.

Warid Telecom is backed by the Abu Dhabi Group, a large business conglomerate in the Middle East and a major investor in Pakistan. It has diversified business interests, offering strong financial resources and extensive management expertise.

The Abu Dhabi Group invests in a number of emerging markets including East- and South Africa, the Middle East, South Asia and the Caucasus/Black Sea region in a range of sectors including ICT, Financial Services, Energy, Hospitality and Real Estate, Healthcare and Agriculture Warid Telecom Pakistan is going to mark its eighth year of business excellence in the country with a remarkable progress in its operations.

A spokesperson of the Company said, "Warid is a capacity building organization that has become the centrer of excellence over the past few years. In our culture we strongly believe in making people do their best and that is how we strive for excellence." In all these years, the company has shown solid results with vast expansion in each area, the spokesperson added.

It may be noted that the company is providing quality network coverage at over 6,300 destinations, 550 cities including Azad Kashmir and Northern Areas of Pakistan.

Warid Telecom, leading innovation in Pakistan's telecom industry, has launched two interactive mobile apps for its customers. The launch of PakWheels and Hari Bati mobile applications is a key step by Warid Telecom towards service innovation.

Warid has joined hands with to bring car buying and selling on all Android mobile phones using version 2.1 and above. Customers can buy and sell cars and view price information of popular car models in Pakistan. The PakWheels Android application will allow users to quickly and easily search and locate used cars in their city and also enable them to put their cars up for sale.

In addition to PakWheels, Hari Bati is a fascinating new mobile application by Warid Telecom which has the ability to show street traffic on a map based interface. Allowing users to mark frequently visited routes and receive constant updates regarding the traffic situation directly on their handsets. The application has an in-built notification system which will push alerts to the user when he or she is approaching a traffic jam so that the user can change course and avoid traffic. Both applications are free to download. Applications are only downloadable through a Warid GPRS connection. Once downloaded, updates on the app can be received using a wi-fi connection in addition to using GPRS.

Commenting on the launch of these apps, Warid Telecom's Chief Commercial Officer, Younas Iqbal Sheikh stated, "The proliferation of smart phones in Pakistan has made access to apps and data-based content very easy for our customers and has presented us with an opportunity to be able to better serve their needs. These two apps are the start of a series of similar launches on the Warid network that will enable our subscribers to make the best use of the latest technology." Warid Telecom has been providing convenience and flexibility to its customers through various offers and the launch of these new applications is yet another step by Warid Telecom to provide its customers innovative and user friendly services.

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