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BIGBEN INTERACTIVE LAUNCHES SAMSUNG SMART TV ACCESSORY/APPLICATION PACK
(Thomson Reuters ONE Via Acquire Media NewsEdge)
BIGBEN INTERACTIVE LAUNCHES SAMSUNG SMART TV ACCESSORY/APPLICATION PACK
Lesquin, January 2nd, 2013 - Bigben Interactive, European leader in video game
accessories, announced an agreement with Samsung Electronics Co. Ltd, a market
leader and award-winning innovator in consumer electronics, semiconductors and
telecommunications, to develop a Samsung Smart TV fitness app that is compatible
with Bigben Interactive's flagship 'Cyberbike' accessory. The app, which will be
available on 2012 and 2013 6 Series Samsung Smart TVs and above, will join a
growing range of Samsung Smart TV applications that help users combine exercise
and entertainment on the world's most advanced next-generation TVs.
The free app, which is expected to be available for spring 2013, will allow
consumers to use Bigben Interactive's wirelessly connected exercise bicycle to
enjoy simulated bicycle races or rides - all from the comfort of their own
homes. For Bigben Interactive, this is a new step in their strategy of adapting
to the video game and multimedia markets.
"We are delighted to join forces with Samsung, who continue to pioneer new ways
for consumers to enjoy and interact with their Smart TVs," explained Alain Falc,
CEO of the group Bigben Interactive. "These applications, which are directly
integrated in the televisions and are designed to be either useful, or for
leisure, today constitute an emerging market and one we aim to invest in. This
is most certainly one of the future blueprints for the video game industry, even
more so for fitness and well-being related products."
Samsung is at the forefront of creating a robust ecosystem of content and
experiences through Samsung Smart TV. The company continues to add new apps that
are compatible with an ever-expanding range of accessories, with the ultimate
goal of offering consumers the most comprehensive and immersive Smart TV
entertainment experience available.
The 'Cyberbike' will be showcased at Samsung's booth during the upcoming
Consumer Electronics Show (2013 CES) from January 8th to 11th 2013 in Las Vegas.
Stand #12004/12527 Las Vegas Convention Center, Central Hall. For a presentation
on spot, please take an appointment now with us, ihouzet@bigben.fr
About Bigben
Market leader for both video gaming accessories and mobile phone accessories,
the BIGBEN INTERACTIVE Group now implements a strategy of complementary know-how
and product offers in order to meet the evolution of the multimedia world. Its
ambition is to become a leader in converging multimedia accessories and a key
player on the European multimedia market, relying on its size, its development
capabilities and its commercial network.
BIGBEN INTERACTIVE
Eurolist of Euronext Paris, C market segment - Indexes : SBF 250, ITCAC
www.bigben.fr
Bigben Interactive:
http://hugin.info/143373/R/1667887/541495.pdf
This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:
(i) the releases contained herein are protected by copyright and
other applicable laws; and
(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.
Source: BIGBEN INTERACTIVE via Thomson Reuters ONE
[HUG#1667887]
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