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ExpeData selects CallidusCloud's LeadFormix marketing automation solution
[September 06, 2012]

ExpeData selects CallidusCloud's LeadFormix marketing automation solution


Sep 06, 2012 (Datamonitor via COMTEX) -- Callidus Software Inc., a provider of sales performance management software and services, has announced that ExpeData, an enterprise digital writing solutions and services provider, has selected CallidusCloud's LeadFormix marketing automation solution to deliver more sales opportunities.



The CallidusCloud solution enables companies to identify up to 500% more visitors across their website and five times more sales opportunities from paid search. CallidusCloud's LeadFormix solution provides collaborative SaaS platform designed for inside sales, sales, marketing, and web optimization teams to maximize their sales pipeline growth. The platform goes beyond demand generation and workflow automation to provide real insight into a website visitor's intent, deriving actionable intelligence to convert a visitor into a qualified sales lead, Callidus Software said.

The solution uses collaboration methodologies and enables knowledge sharing within communities across an organization's internal and external networks to bridge the gap between sales and marketing and boost revenues.


LeadFormix is delivered as part of CallidusCloud's sales and marketing suite, a SaaS suite that is designed to help businesses drive enterprise engagement, sales performance management and sales effectiveness throughout the sales cycle with multi-tenant cloud software.

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