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Boingo Gets Wi-Fi Sponsorship Expansion from Google Offers
[August 24, 2012]

Boingo Gets Wi-Fi Sponsorship Expansion from Google Offers


Aug 24, 2012 (Close-Up Media via COMTEX) -- Boingo Wireless, a provider of software and services worldwide, announced that Google Offers is expanding its sponsorship of Boingo Wi-Fi from six New York subway stations and more than 200 Manhattan hotzones, to 24 additional locations across the country.



Google Offers will sponsor free and discounted Wi-Fi offerings at eight malls and 16 airports in cities nationwide, including Chicago, Houston, Los Angeles, New York, Washington, D.C., and Seattle.

According to a release, shoppers can stay connected, update their status or share their shopping experience while ensuring they don't exceed their monthly cellular data cap via complimentary Boingo Wi-Fi at select malls in cities such as Los Angeles, San Francisco, Seattle and Tampa, among others.


Boingo said Google Offers is also extending a discounted Boingo Wi-Fi access offer to travelers at 16 airports nationwide. Passengers traveling through airports including New York's John F. Kennedy and LaGuardia, Chicago's O'Hare and Midway airports, Houston's Hobby and George Bush Intercontinental, and more, can take advantage of a special Google Offer for 50 percent off a Boingo AsYouGo 24-hour access pass when they subscribe to Google Offers in their city and purchase the deal. This deal is limited to one per person.

"The expansion of the Google Offers sponsorship is a testament to our ability to deliver specific, place-based brand introductions to new customers via the Boingo Wi-Fi network," said Dawn Callahan, vice president of consumer marketing for Boingo Wireless. "Our location-based media services provide a new way to reach mobile consumers with personalized messages where they work, shop and play." Boingo noted that its Wi-Fi enables digital nomads on the go to stay productive and entertained, while local Google Offers deliver great local deals on restaurants, services and experiences for travelers and shoppers exploring cities from coast-to-coast.

The Google Offers sponsored Wi-Fi in malls and airports is the company's second Boingo Wi-Fi sponsorship campaign. Google Offers is also currently sponsoring Boingo Wi-Fi access at six subway stations and more than 200 hotzones in Manhattan, through September 7.

Boingo's distributed advertising and sponsorship network includes more than 60 airports worldwide, as well as more than 40 shopping centers, stadiums and arenas, quick-service restaurants, mass transit stations and hundreds of metropolitan hotzones nationwide reaching more than 1.5 billion people each year.

More information: www.boingo.com ((Comments on this story may be sent to [email protected]))

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