[May 22, 2012]

Iteris Collaborates with INRIX to Provide Actionable Traffic Intelligence

Iteris (News - Alert), Inc. (NYSE Amex: ITI), the leader in providing intelligent traffic management information solutions, and INRIX, a leading international provider of traffic information and driver services, have joined forces to integrate INRIX's real-time and historical traffic information with Iteris' leading intelligent performance measurement and management software system, IterisPeMS™.

IterisPeMS is an advanced, real-time data collection, diagnostic, fusion, and warehousing software platform used to aggregate and compute performance measures across multiple transportation modes, including travel time, travel time variability, delay, and lost throughput. This information is then analyzed by traffic professionals to measure how a transportation network is performing and what is needed to improve it. IterisPeMS is also capable of providing users with easy-to-use visualization and animation features for both historical and predictive traffic conditions.

With INRIX's data, IterisPeMS is now able to provide traffic data information with broader coverage across all major highways and arterial roads. Additionally, IterisPeMS will have an enhanced ability to evaluate and process this data, providing a more reliable, real-time, traffic management solution with actionable information.

"Our goal is to help our customers understand their transportation network and allow them to make better decisions," said Karl Petty, Chief Technologist of Iteris' iPerform group. "Adding INRIX's real-time and historical data increases the accuracy of the analyzed information. We've had an excellent track record of incorporating various third-party data sets into IterisPeMS software and we believe this data set will be particularly useful to our customers. By integrating this external feed with local data sources, we can help agencies gain new insights into the effects of operational changes, and make better decisions based on real-time and predictive, actionable information."

Rick Schuman, vice president of public sector for INRIX, commented: "Advancements in 'Big Data' are opening up new avenues for solving age old transportation problems. Our comprehensive, nationwide data set fills important gaps in agency coverage, that when combined with an agency's existing data and IterisPeMS, can help agencies manage and measure road network performance with significantly greater precision."

The IterisPeMS software system with integrated INRIX traffic information is expected to be available in thesummer of 2012.

About INRIX

INRIX operates the largest global traffic intelligence platform in the world, delivering smart data and analytics to solve transportation issues worldwide. INRIX crowd sources data daily from approximately 100 million vehicles and devices to deliver traffic and driving-related insight, as well as sophisticated analytical tools and services, across six channels in 30 countries.

With more than 200 customers and partners including Audi AG, ADAC, ANWB, BMW, the BBC, Ford Motor Company, the I-95 Corridor Coalition, MapQuest, Microsoft, NAVIGON, Nissan, O2, Tele Atlas, Telmap (News - Alert), Toyota and Vodafone, INRIX's real-time traffic information and traffic forecasts help drivers save time every day. To experience the traffic technology revolution behind the next generation of transportation, navigation and location-based service applications, visit www.INRIX.com.

About Iteris, Inc.

Iteris Inc. is the leader in providing intelligent information solutions to the traffic management market. The Company is focused on the development and application of advanced technologies and software-based information systems that reduce traffic congestion, provide measurement, management and predictive traffic analytics and improve the safety of surface transportation systems. By combining its patented products, decades of expertise in traffic management and information technologies, Iteris offers a broad range of Intelligent Transportation Systems ("ITS") solutions to customers worldwide. The firm is headquartered in Santa Ana, California with offices nationwide and in the Middle East. For more information, please call 1-888-329-4483 or visit www.iteris.com.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This release may contain forward-looking statements, which speak only as of the date hereof and are based upon our current expectations and the information available to us at this time. Words such as "believes," "anticipates," "expects," "intends," "plans," "seeks," "estimates," "may," "will," "can," and variations of these words or similar expressions are intended to identify forward-looking statements. These statements include, but are not limited to, statements about the success and timing of this project, the performance, acceptance, and expected benefits of our IterisPeMS™ software, the benefits of integrating third-party data with our software, our services, our market opportunities both domestically and abroad, our strategies, and our future prospects. These statements are subject to change and we undertake no obligation to revise or update publicly any forward-looking statements for any reason. These statements are not guarantees of future performance and are subject to certain risks, uncertainties, and assumptions that are difficult to predict. Therefore, our actual results could differ materially and adversely from those expressed in any forward-looking statements as a result of various factors.

Important factors that may cause such a difference include, but are not limited to our ability to specify, develop, complete, and deploy our IterisPeMS™ software and successfully integrate third-party data as well as other services with IterisPeMS™ in a timely manner; budget constraints and changing governmental priorities; the potential unforeseen impact of product offerings from competitors and other competitive or governmental pressures; and the general economic, political, and specific conditions in the markets we address. Further information on Iteris, Inc., including additional risk factors that may affect our forward looking statements, is contained in our Annual Report on Form 10-K, our Quarterly Reports on Form 10-Q, our Current Reports on Form 8-K, and our other SEC (News - Alert) filings that are available through the SEC's website (www.sec.gov).

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