|[May 09, 2012]
DeNA Reports Highest Quarterly Sales to Date at $529 Million and Annual Sales Topping $1.82 Billion
TOKYO --(Business Wire)--
DeNA Co., Ltd. (2432.T), a leading global Internet company, has
announced today its financial results for the quarter and the fiscal
year ended March 31, 2012. The company reported that its quarterly net
sales performance was $529 million*, 32 percent higher than the same
quarter last year, and operating income rose to $234 million, 19 percent
higher than the same period of the previous year. DeNA concluded a
successful fiscal year, with record-high $1.82 billion in sales and $794
million in operating income, up 29 and 13 percent respectively.
"DeNA has had an eventful and fruitful quarter and year," Isao Moriyasu,
CEO of DeNA, said. "For our social games business, we invested heavily
in foundation, talent, technology, partnerships and the market knowledge
necessary to achieve our mission of building the world's leading social
gaming platform. Steady growth in the last quarter confirms the value of
these strategic investments and our core capabilities. Now, with Mobage
live across the world, we will continue to add the best-in-breed content
to our portfolio, fine-tune our platform and cement our global
During the quarter, DeNA saw continued growth in consumption of Mobage's
cross-game currency Moba-coin, topping $640 million. During the period,
DeNA launched Daum Mobage in South Korea, expaning its cross-border
footprint. The company strengthened its catalog of titles based on
popular franchises and engaged key industry players in China, securing a
strong position for further worldwide success. DeNA also formed an
alliance with Walt Disney (News - Alert) Japan and already began launching titles.
In the fiscal year ended March 31, 2012, DeNA took Mobage truly
worldwide. The company rolled out Mobage networks in China and the West
in July 2011 and launched Daum Mobage in February 2012 in South Korea.
The company met its goals of building a global game engine and
publishing a diverse game catalog, with chart-topping hits.
DeNA is focused on extending its proficiency in building, serving and
monetizing games across markets worldwide. The company's sophisticated,
event-driven game mechanics have proven to translate into success in the
West; Japanese-developed, and localized flagship title Rage of Bahamut
has been holding the number one spot on Google (News - Alert) Play's top-grossing
charts in the U.S. and continuing to rank high in the charts in other
Western markets. DeNA will continue to develop a slate of key titles and
inject the Mobage knowledge into first-party, original, licensed,
co-developed and third-party games to mature the mobile social platform
in the fiscal year ahead.
* Dollar values reported were translated at 79.86 Japanese yen per U.S.
dollar, which was the Telegraphic Transfer Middle Rate (TTM) per the
Bank of Tokyo-Mitsubishi (News - Alert) UFJ as of May 7, 2012.
DeNA Co., Ltd. is a global Internet company focused on social games,
e-commerce and other Web services for mobile devices and PCs. DeNA's
current flagship business is its mobile social games platform Mobage,
which offers first- and third-party games on four localized user
networks across Japan, China, South Korea and the West. The original
Mobage network in Japan currently serves over 40 million registered
users with more than 1,800 titles. Founded in 1999 as a small startup in
Tokyo, DeNA currently has over 1,600 employees worldwide working at
offices and development studios in 15 cities across 11 countries and
regions. The company generated annual sales of more than 1.8 billion
U.S. dollars in the fiscal year ended March 2012. DeNA is listed on the
Tokyo stock exchange (2432). For more information, visit www.dena.jp/intl.
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