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INSERTING and REPLACING Toshiba Offers a Wide Range of Exciting and Informative Family-Friendly Activities for Earth Day New York 2012
[April 18, 2012]

INSERTING and REPLACING Toshiba Offers a Wide Range of Exciting and Informative Family-Friendly Activities for Earth Day New York 2012

NEW YORK --(Business Wire)--

Insert after eighth bullet: **Drawing will take place on Saturday, April 21st.

The corrected release reads:

TOSHIBA OFFERS A WIDE RANGE OF EXCITING AND INFORMATIVE FAMILY-FRIENDLY ACTIVITIES FOR EARTH DAY NEW YORK 2012

A "Virtual Tour" Through a Visionary World of Future Eco-Friendly Technologies, Student Sustainability Panel, Plus Popular Tech Expert Mario Armstrong, Giveaways and More

As official consumer and digital electronics partner of Earth Day New York 2012, Toshiba (News - Alert) America, Inc. is bringing a fresh new perspective, visionary technology ideas and a variety of fun and inspirational activities to the annual event. The company's full slate of Earth Day activities for the whole family is designed to raise awareness of important environmental issues. All events are free and open to the public, and will take place between Thursday, April 19th through Saturday, April 21st in and around New York's Grand Central Terminal.

Earth Day Reflects Toshiba's Year-Round Commitment to the Environment

Toshiba's Earth Day New York activities reflect the company's global commitment to sustainability and the environment, a year-round effort that encourages people to get involved and help build a better future. Key to its Earth Day New York activities, for example, Toshiba will highlight some of its most visionary ideas for technologies that could someday help people live in closer harmony with the Earth. The company's roster of events will also include informative STEM (Science, Technology, Engineering, Math) education panels and a special showcase for the creativity and imagination of local tri-state students, who will present their award-winning eco-related projects. Here is a brief look at what Toshiba has planned for Earth Day New York 2012:

  • Toshiba Earth Day at Grand Central Terminal Indoors in Vanderbilt Hall (Thursday, April 19 to Saturday, April 21). Guided by the virtual "Smart Ninja," visitors will enjoy a fun, eye-opening multimedia tour of future technologies that could someday help create a sustainable "Smart" society. As a special "green" incentive, for every participant of the tour, Toshiba will plant a tree in one of the nation's forests.
  • Student Eco Panel (Friday, April 20, 10:15AM). Come find out what kinds of bright ideas local students have for building a sustainable future. Popular STEM advocate and media personality, Mario Armstrong will lead a student discussion with eight award winning tri-state area student teams fromthis year's Toshiba/NSTA ExploraVision program, the world's largest K-12 student science competition.
  • Earth Day Panel: How STEM Can Add "Oomph" To Tackling the Issues (Friday, April 20, 11:10 AM) This fast-paced and informative discussion will bring together influential educators with policy makers and teachers to examine the current state of STEM education and how it relates to our society's sustainable future. The panel moderator will be leading technology expert Robin Raskin, with participants including:
  • Dr. Arthur Eisenkraft - Director of the Center of Science and Math in Context , Univ. Massachusetts; co-creator of ExploraVision Awards program; and former president of the National Science Teachers Association (NSTA)
  • Ozgem Ornektekin - NYC Department of Education's Director of Sustainability
  • Mario Armstrong - STEM Education advocate and Technology media contributor for CNN and NPR (News - Alert)
  • Dr. Siska Brutsaert - Associate Dean of Studies, Bard High School Early College
  • Participating educators will have a chance to receive a Toshiba USB key drive - and be entered into a drawing to win the Toshiba Excite™, the world thinnest tablet! In addition, all attendees will have a tree planted in their honor by Toshiba in one of the nation's forests. **Drawing will take place on Saturday, April 21st.
  • Mario Armstrong's DREAM, CREATE, GO! STEM Roadshow (Friday, April 20, 12:15 PM). This fun and informative roadshow with Mario Armstrong is a key element of a year-long campaign to encourage STEM education. This unique interactive event will inspire and empower students, educators, and parents alike in STEM.
    • Mario will share stories and news about some of today's most inspirational STEM and sustainability role models.
    • Everyone will have a chance to win cool prizes, including a Toshiba Thrive™ Tablet, Toshiba LED light bulbs, and more.

All the Friday activities at Grand Central will be live streamed via a special Earth Day feed at http://on.fb.me/ToshibaStream.

  • Show us how you are getting ready for Earth Day and you may get your "Earth Day Face" Up on Times Square! As part of Toshiba Innovation's ongoing "Put Your Face On ToshibaVision" program, Facebook (News - Alert) visitors can submit photos of themselves engaged in their favorite eco-friendly activity - and potentially have it posted on the giant ToshibaVision display at the crossroads of the world! For details on how to be a part of this special Earth Day ToshibaVision promotion, visit www.Facebook.com/ToshibaInnovation. Even if winners can't make it to the Big Apple (News - Alert) they can still see their photos on the ToshibaVision Screen's 24-hour live cam available on the page.

For more information on Toshiba America, Inc. and Earth Day 2012 plans please visit www.Facebook.com/ToshibaInnovation or follow the company at @ToshibaInnovate on Twitter (News - Alert).


About Toshiba

Toshiba is a world leader and innovator in pioneering high technology, a diversified manufacturer and marketer of advanced electronic and electrical products spanning digital consumer products; electronic devices and components; power systems, industrial and social infrastructure systems; and home appliances. Toshiba was founded in 1875, and today operates a global network of more than 730 companies, with 204,000 employees worldwide and annual sales surpassing 6.2 trillion yen (US$75 billion). Visit Toshiba's web site at www.toshiba.com.

About Earth Day New York

Earth Day New York is a low-overhead, broadly educational non-profit 501(c)(3) organization that promotes environmental awareness and solutions through a three-pronged program: 1) involving schools, teachers and students through the Earth Day Education Program; 2) educating public and private policymakers through conferences and publications; and, 3) involving the general public in annual Earth Day events. More information on Earth Day New York can be found at www.earthdayny.org.


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