Vidyo Introduces Business Model
Mar 30, 2012 (Close-Up Media via COMTEX) --
Vidyo, a company that delivers personal telepresence, announced a new approach to address the needs of enterprise customers deploying video communications and collaboration as a service.
In a release, the company noted that, with the white label program, enterprise users benefit from simplified pricing for multi-point, telepresence-quality videoconferencing services that allow subscribers to conference with anyone with a mobile device, PC, Vidyo room system, or even a legacy end-point system, since Vidyo interoperates seamlessly with legacy systems.
With its White Label Service Provider Program, Vidyo noted, it is also creating an entirely new community of partners called Vidyo Virtual Network Operators that can offer Vidyo's videoconferencing solutions as a service. VVNOs are "infrastructure-less" videoconferencing service partners that can co-brand and sell Vidyo solutions as carrier-grade HD videoconferencing services to enterprises. Vidyo's white label program will allow carriers, telecommunication services providers, application services providers, distributors or value-added resellers to enter the video conferencing market without requiring up-front videoconferencing infrastructure investments.
"The videoconferencing industry has been stymied by hardware-based deployment and pricing models for too long; the White Label Program addresses enterprise demand for hosted videoconferencing solutions with a simplified pricing model that enterprises have become accustomed to with audio or web conferencing," said Ashish Gupta, Vidyo's CMO and SVP of Corporate Development. "Vidyo's white label service, offered by our global partners, will give service providers the opportunity to enter the rapidly growing videoconferencing market without requiring them to deploy infrastructure."
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