|[March 14, 2012]
SolarBridge Appoints Craig Lawrence as Vice President of Marketing
AUSTIN, Texas --(Business Wire)--
Technologies (SolarBridge), a leading provider of PV microinverter
solutions, today announced that Craig Lawrence, Ph.D., has joined
SolarBridge as vice president of marketing to support the worldwide
deployment of SolarBridge's innovative, award-winning power electronics
solutions. In this role, Lawrence is responsible for strategic
marketing, product management, product marketing and marketing
"Lawrence brings a wealth of industry experience to SolarBridge," said
Ron Van Dell (News - Alert), president an CEO of SolarBridge. "His expertise and
understanding of the solar value chain from the investor's perspective
all the way to the end customer will be invaluable as SolarBridge
continues to grow."
Lawrence brings more than 20 years of experience in product development,
marketing, and general management to SolarBridge. Prior to joining the
company, Lawrence served in executive roles at SunEdison (News - Alert), a global
leader in solar energy, including vice president of products and general
manager of SunEdison's Residential and Light Commercial Business Unit.
Prior to SunEdison, Lawrence led the Energy Practice at IDEO, a global
design and innovation firm providing product design, engineering, and
marketing services to leading renewable energy companies and utilities.
Lawrence also led energy investing activities as a principal at Accel
Partners, a top Silicon Valley venture capital firm.
Lawrence holds a B.S. in Mechanical Engineering from The University of
Texas at Austin, and an M.S. and Ph.D. in Mechanical Engineering from
About SolarBridge Technologies
SolarBridge Technologies, a leader in integrated microinverter
technologies for the solar industry, is accelerating the adoption of
rooftop solar energy in residential and commercial applications.
SolarBridge's patented Pantheon microinverter mounts directly onto solar
panels, greatly increasing system efficiency and reliability, while
reducing the cost of solar installation and maintenance. The Pantheon
microinverter is designed to match the lifetime of solar panels,
enabling manufacturers to provide a 25-year warranty on their AC
modules. The company is headquartered in Austin, Texas. For more
information, visit www.solarbridgetech.com.
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