TMCnet News

ParentLink® Releases New Set of K-12 Email Tools
[November 01, 2011]

ParentLink® Releases New Set of K-12 Email Tools


PROVO, Utah, Nov. 1, 2011 /PRNewswire via COMTEX/ -- ParentLink® today announced the release of TruSend(TM), its new set of email tools for users of the ParentLink communication platform. Though ParentLink has always given its K-12 customers the ability to send messages via email, TruSend now gives schools additional tools that improve the quality of the appearance, delivery and management of email messages.



TruSend includes a set of email templates and advanced editing tools that allow users to create messages and email newsletters that will have a professional look and effectively convey the school or district's colors and brand. In the past, administrators could view reports showing which emails were not being sent due to bad addresses. With TruSend, users can not only know when and who received any given email, but they can also see if the recipient actually opened the message.

"TruSend is a great example of what can happen as we listen to our partner districts and create innovative products that meet their specific needs," said John Graff, ParentLink's President. "A huge percentage of our customers send newsletters home to parents, usually in print form. And many of those districts would like to save the time and expense of creating those newsletters on paper and send them electronically. TruSend does that extremely well. Not only does email communication reach more of their parents, but it also gives districts a way to find out of the emails are actually received and opened." One of those partner districts is Azle Independent School District, located just northwest of Fort Worth Texas. "The ability to send professional looking newsletters, emails, text and phone messages from not only one application but from one screen saves me time and makes me more efficient," said Skip McCambridge, Director of District Operations at Azle ISD.


TruSend provides a host of new email features; including the ability to email surveys and password letters, use images and full HTML editing for great looking emails, and detect bounced or undeliverable emails to assist administrators in ensuring they have accurate contact information for parents.

With more than 2 billion users worldwide, email has become the preferred communication vehicle for millions of parents of school children. This quick, paperless way of dispensing information provides a valuable solution that is accessible almost anywhere. TruSend makes it easier than ever for schools to effectively connect with parents, students, staff and the community.

The TruSend Email tool comes as part of the innovative ParentLink communication system and is free to current ParentLink license holders. For more information about all of the solutions from ParentLink, please visit: http://www.parentlink.net.

About ParentLink® ParentLink is the complete communication solution for education, providing the tools to link schools, parents, students, and the community in one common objective--to improve the educational process. Exclusively serving the K-12 market for over 20 years, ParentLink provides administrators with a communication platform that will keep parents engaged and students achieving. ParentLink is the central communications hub for all of a district's various information systems, allowing educators to communicate the right information in the right way and at the right time. Every week, thousands of schools use ParentLink to securely send millions of messages to students, parents, and the community, in the form of phone calls, emails, SMS text messages, Facebook and Twitter posts, printed letters, and fax messages, or via the web. ParentLink is the all-in-one communication solution, helping educators improve parental outreach efforts and enjoy the benefits of increased student achievement.

Media Contact: Mark G. Child [email protected] +1.801.373.9669 x203 SOURCE ParentLink

[ Back To TMCnet.com's Homepage ]