[September 08, 2011]

HDBaseT Alliance Adds "Power Over HDBaseT" (POH) Capabilities to Its 1.0 Specification

The HDBaseT Alliance, the cross-industry alliance formed to promote and standardize HDBaseT™ technology for whole-home distribution of uncompressed high-definition (HD) multimedia content, today announced the release of the HDBaseT Alliance Power Over HDBaseT (POH) Addendum to the HDBaseT 1.0 specification. As demand for whole-home connectivity continues to grow, consumers face installation limitations and substantial cost as they search for wall locations that can support and provide power access for their consumer electronics devices. HDBaseT technology with POH revolutionizes the networking industry, enabling manufacturers to build thinner and lighter TVs and providing consumers the flexibility to install these TVs on any wall in their home, without requiring proximity to a power outlet.

About Power Over HDBaseT

HDBaseT's breakthrough POH technology delivers up to 100 watts of power to TVs and other devices over distances up to 100m/328ft, via a single Cat5e/6 cable with standard RJ-45 connectors. This means it is no longer necessary to connect a device's electrical jack to a power supply.

HDBaseT POH Benefits:

• Officially completes the 5Play™ feature set, adding power distribution to the unmatched offering of video, audio, Ethernet and control via a standard LAN cable.
• Significantly reduces overall network power consumption, enabling the introduction of new power-saving applications.
• Enables consumers to place components of their whole-home network in ideal locations regardless of electrical outlet availability.
• Simplifies and reduces cost of installation of consumer electronics by eliminating the need to employ an electrician.
• Assists manufacturers in their quest to design thinner and more cost effective devices that can be connected with a sngle cable by eliminating the AC-to-DC elements within the devices themselves.

Supporting Quotes

"There is a clear trend and market need for high-power transmission over cable. However, leading the industry, HDBaseT is the only transport technology that delivers true all-in-one connectivity to whole-home and commercial-grade networks, taking the title as the most advanced power over cable connectivity standard on the market today by enabling the transfer of up to 100 watts of power to consumer devices," said Micha Risling, Marketing Chair, HDBaseT Alliance. "This breakthrough Power Over HDBaseT innovation will have substantial effects on the marketplace, significantly benefiting consumers, manufactures and installers alike."

"By adding power capabilities to HDBaseT, consumers now have the flexibility to tailor their whole-home network to their needs in a cost-effective manner," Yair Darashan, chair of the HDBaseT POH subcommittee and Microsemi (News - Alert) AMSG chief engineer. "We were pleased to provide our deep industry knowledge and years of experience working with Power Over Ethernet at Microsemi to the development of POH, and look forward to the positive impact this will have on the digital connectivity marketplace."

"The HDBaseT Alliance reaches a significant milestone in its quest to change the future of networking with the addition of Power Over HDBaseT to the 1.0 specification," said Kurt Scherf, vice president and principal analyst, Parks Associates (News - Alert). "HDBaseT is the first connectivity technology to provide power capabilities within a fully comprehensive audio/video feature set. Sending enough wattage to power TVs and other CE devices, POH promises to affect consumer purchasing decisions, manufacturer product design and installation complexity."

Additional Resources

• Read the HDBaseT POH whitepaper here
• Learn more about the applications for HDBaseT here

About the HDBaseT Alliance

The HDBaseT Alliance is comprised of leading cross-industry companies formed to promote and standardize HDBaseT™ technology for whole-home distribution of uncompressed HD multimedia content. The cornerstone of HDBaseT technology is 5Play™, a feature set that converges uncompressed full HD digital video, audio, 100BaseT Ethernet, power over cable and various control signals through a single LAN cable.

Members supporting HDBaseT technology will play a pivotal role in defining the future of multimedia transmission and data communication in the CE and content provider industries. For additional information on HDBaseT Alliance and membership benefits, visit www.HDBaseT.org.

HDBaseT™ and 5Play™ are trademarks of HDBaseT Alliance.

All other trademarks are the properties of their owners.

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