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AT&T Teams with blink-182
[August 10, 2011]

AT&T Teams with blink-182


Aug 10, 2011 (Close-Up Media via COMTEX) -- AT&T has teamed up with blink-182 as the band's new single "Up All Night" hits the charts leading up to the official release of their album, "Neighborhoods," available September 27.

According to a release, using the dedicated blink-182 tab on AT&T's Facebook page, fans can access special content from the band's 2011 Honda Civic Tour, throughout which blink-182 will be using the HTC Status to post daily updates.

"We are looking forward to returning to the stage and bringing some amazing new music to our loyal fanbase," said blink-182. "Since our last tour and album in 2003, social media has become such a critical part of day-to-day life from checking in on our families from the road to connecting with friends and fans in a highly interactive way. With AT&T's support, via the HTC Status and Facebook programs, this tour is really going to deliver the most in-depth experience for our fans." Details around opportunities to engage include: -On the Road with blink-182 A national search to identify a young, creative multimedia storyteller to join a production team and go on the road with blink-182. The winner will document the inner-workings of the tour, interviewing the band along the way and recording a performance all while getting paid. To learn more and apply, visit the blink-182 tab. AT&T and Wayfinder.TV, a youth documentary production program founded by Dragonfruit Studios, are providing this opportunity.


-The "blink-182 Film Festival You Didn't Know You Entered" Fans who have made a YouTube video set to blink-182 music may soon find themselves in the band's newest video for "Up All Night." After an online search of over 14,000 videos of user-generated content, several were selected to create the ultimate mashup compilation. Using these fan videos, Tom DeLonge and Mark Hoppus are also hosting an online 'awards show' recognizing their favorites with comical superlatives such as, "Video with the Best Use of Dad's Bank Account." The mashup video and awards footage will be released this week.

-blink-182 and U-verse Coming this fall, AT&T U-verse will create a multi-screen experience for fans giving them access to videos and performance highlights from the 2011 Honda Civic Tour.

Best Buy shoppers who purchase a HTC Status will receive a custom blink-182 mobile application, preloaded with the band's new single, two exclusive live tracks, a photo gallery and additional footage. The mobile application will update to include the full-length album, "Neighborhoods," this fall.

More information: www.att.com www.blink182.com ((Comments on this story may be sent to [email protected]))

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