TMCnet News
MCH Strategic Data acquires Wilson Marketing GroupAug 09, 2011 (Datamonitor Financial Deals Tracker via COMTEX) -- MCH Strategic Data, Inc., a compiler of business-to-institution (B2i) databases and mailing lists, has acquired Wilson Marketing Group, Inc., a database management and market research firm. Both the companies are based in the US. Deal Type Acquisition Sub-Category Majority Acquisition Deal Status Completed: 2011-08-08 Deal Participants Target (Company) Wilson Marketing Group, Inc. Acquirer (Company) MCH, Inc. Deal Rationale Through this acquisition, Wilson Marketing Group's clients will gain access to an additional 500,000 early childhood educators in school-based programs from the MCH database, including teachers, administrators, counselors, social workers, and librarians. They will also be able to use its services for email, home address and social media marketing. |
