[July 15, 2011] Mid-American Conference and XOS Digital Establish MAC Digital Network Tweet Jul 15, 2011 (Mass Media Distribution LLC via COMTEX) -- ORLANDO, Fla. (MMD Newswire) July 15, 2011 - - The Mid-American Conference (MAC) and XOS Digital, Inc., the leading provider of content management solutions and digital media services for collegiate and professional sports organizations, jointly announced today that MAC fans will soon be able to keep up with the latest MAC sports news at the touch of a button, thanks to the fast-approaching launch of the MAC Digital Network. Fans will now have a multitude of ways to connect and interact with their favorite MAC teams. "The newly established MAC Digital Network combines the strength of our athletics programs with the technology advantage that XOS Digital brings to the table," said Dr. Jon Steinbrecher, Mid-American Conference Commissioner. "We are now able to reach more fans on a broader scale than ever before, and in return, the fans can truly connect with their favorite teams." The MAC Digital Network will launch on July 21, just in time for football media days. This new set of connected platforms will certainly be watched closely and set a great example of how sports organizations can aggregate, manage and distribute premium content to fans. Connecting to fans through the web, mobile phones and internet enabled devices like Smart TV and gaming consoles, the MAC will have an unprecedented medium to reach their audience. For the first time, MAC fans will have access to an extensive digital library of exclusive MAC sports content available anytime, anywhere, on a number of different devices. Upon launch, the MAC Digital Network will provide its fans and alumni from all 14 Conference schools with original produced programming and studio shows. "What makes the MAC Digital Network engaging is the number of different ways fans can interact with their favorite teams," said Chris McCleary, CEO, XOS Digital. "This is a great opportunity for the conference to strengthen their brand across new digital platforms and reach fans in a way that they never could before." Fans will have 24-hour, multi-platform access to their favorite MAC sports, that includes a completely redesigned Web site (www.MAC-sports.com), a Smart TV application compatible with many different televisions and devices and a MAC mobile application for the iPhone, iPad, Android and BlackBerry phones and tablets. Through their digital account, fans can purchase exclusive content via a MAC download store and watch it on all of their compatible devices. XOS Digital will also be the exclusive licensor for all Mid-American Conference multimedia. The company's licensing division currently represents more than 120 schools, conferences and leagues in the same capacity. About Mid-American Conference: Founded in 1946, the Mid-American Conference is an NCAA Division I, 12 full-member conference that sponsors 23 championships and is one of 11 members of the Football Bowl Subdivision (FBS). With total enrollment of nearly 300,000 students, the league represents institutions of higher learning in seven (7) states - Illinois, Indiana, Michigan, New York, and Ohio. In addition, two universities - Temple University in Philadelphia, Pa., and the University of Massachusetts in Amherst, Ma. - are members for football only. About XOS Digital, Incorporated: Founded in 1999, XOS Digital is the leading provider of digital asset management solutions for collegiate and professional sports organizations. Conference officials, league offices, coaching staffs and athletic departments rely on the XOS portfolio of products and services to manage, analyze, archive, distribute, protect and monetize their digital assets. The XOS Thunder(TM) Coaching Platform, XOS Xchange(TM), XOS PlayerOnDemand(TM), XOS Digital Licensing Portal(TM), and the XOS Digital Sports Network(TM) digital media distribution technology provide the most advanced, comprehensive digital asset management solution available in the world. For more information, visit www.xosdigital.com. [ Back To TMCnet.com's Homepage ]