[May 10, 2011]

Watchitoo Introduces New Website Embed and Content Format Customization Features for Streaming Online Meetings and Live Events

Watchitoo, a leader in live streaming technology, today announced a series of enhancements to its online meeting and collaboration platform that improve the attendee experience, and make it possible for online event organizers to fully customize the experience. With Watchitoo, content owners can stream live or recorded HD content to thousands of viewers via any website, and allow them to interact with the content and each other through video and chat. The latest version of the platform has added new customization features and other enhancements that make it easier than ever to add multiple high-quality video streams to any online event.

Watchitoo allows users to interact with content and with each other via web cam and chat while collaborating in real time. This all takes place in a synchronized environment within the web browser, in a player that can be embedded on any site and accessed without any downloads. The new features announced today extend the platform's functionality and include:

• Layout Manager - software intelligently adjusts the size and position of content in the meeting so that additional video feeds and content can be added to the meeting, while maintaining a professional ook and feel in the viewing area. Meeting organizers can define layout and display options for two to 25 content windows and video streams;
• Custom Embed Sizes - allows meeting organizers to dictate and preview the size of the Watchitoo player they will embed on their website, enabling the flexibility to format the player to be embedded on webpages of any size from Facebook (News - Alert) pages or Tumblr blogs to corporate websites;
• 2GB File Size - accommodates the industry's largest uploadable video size, HD video streams easily in the Watchitoo player, allowing anyone to stream longer, higher resolution video, in their online events and meetings.

Watchitoo provides media, brands and enterprise organizations with an effective means to engage with their communities and host events in a unique way. There is nothing to download and nothing to configure. Watchitoo has powered a number of high-profile online viewing events in recent months including: MSNBC's online midterm election night coverage; Project Runway's Althea Harper Fall 2011 Collection show during the most recent New York Fashion Week; and PopSci Live's New Product Preview Party, among others. Most recently, the company streamed a two-hour political debate and related discussion on the Vancouver Sun website, hosting more than 35,000 concurrent viewers.

About Watchitoo

New York-based Watchitoo provides an embeddable, live multistreaming platform that allows multiple participants to see and hear one another in real time, collaborate around any form of rich media, and be viewed by an audience scalable into the thousands. For more information, visit

www.watchitoo.com.

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