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NACR Appoints Bomm as Northeast Sales Director

[March 13, 2011]

NACR Appoints Bomm as Northeast Sales Director

Mar 12, 2011 (Close-Up Media via COMTEX) -- Seven-time Avaya BusinessPartner of the Year and communications integration expert NACR (North American Communications Resource, Inc.) announced that Brad Bomm will join the company as Northeast Regional Sales Director effective March 9. Bomm will be based in Philadelphia.

As the largest Avaya channel partner worldwide, NACR is an independent integrator of communications, collaboration, and customer interaction solutions — delivering comprehensive sales, consultative, training, and technical support, as well as end-to-end managed services and maintenance.

"In executive sales management positions spanning more than 20 years, Brad has not only achieved award-winning results — he has also developed remarkable expertise in both working with Fortune 1000 companies and providing the integrated network solutions they need," said Cordell Toson, Northeast Regional Vice President of NACR.

Bomm comes to NACR from the Shared Technologies division of Arrow Electronics Company, a national Platinum partner for Avaya, Nortel, and Siemens solutions. As its Director of Channels Sales for the Eastern Region since 2004, he developed and managed a team of consultants and strategic partners covering half the United States. In his leadership role, Bomm also championed integrated offers including managed services, the complete Avaya-Nortel voice-data product line, IP PBX, contact center, Interactive Voice Response (IVR), server-based Customer Relationship Management (CRM), and other solutions spanning regional and national enterprise accounts.

Previously, Bomm was Northeast Regional Channel Manager for direct and channel sales at Siemens Enterprise Networks, and Northeast Regional Sales Manager for Computer-Telephony Integration (CTI) at Fujitsu, Ltd., Business Communications Systems. Prior to that, he was Mid-Atlantic Channel Manager for Captaris, a provider of unified messaging solutions.

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