[February 21, 2011] : Airtel Offers Customers 100 LCD TV sets in 100 days for Free; Customers to send SMS to win prizes for Free; Winners to be announced weekly Tweet (M2 PressWIRE Via Acquire Media NewsEdge) RDATE:21022011 Lagos, Nigeria; -- Leading telecommunications service provider, Airtel Nigeria is offering its customers throughout the country the opportunity to win brand new LCD television sets for free in a new Bonanza announced tagged Airtel Feel Free Bonanza. During the period of the Airtel Feel Free Bonanza, Airtel Nigeria will give away 100 new Samsung LCD televisions to 100 lucky customers in 100 days for absolutely free. The Bonanza, which starts on Monday, February 21st and will end on May 28th and winners will be selected during weekly draws. Airtel says the offer is designed to excite and reward customers from various parts of Nigeria for their loyalty. This is the first time in the history of promotions in the telecom industry that any operator will give away big ticket prizes using points earned from free-of-charge SMS entries from customers. Participation in the point-based interactive trivia is through SMS. To opt in for the Bonanza and earn points, participants are required to send the keyword "feel free" by SMS to the short-code 333. Customers will not be charged for any SMS sent to the short-code. Speaking on the Bonanza, the Chief Operating Officer & Executive Director, Airtel Nigeria, Deepak Srivastava, said the telecommunication company in its typical innovative and creative fashion has yet again introduced another dimension into the conduct of promos and offers in the industry by giving out prizes without customers paying for participation. Srivastava explained that the bonanza, which is open to new and existing customers, presents Airtel another platform to stimulate, delight, and incentivise customers for their / loyalty to the brand. Winners will be selected in a truly transparent manner and duly present winners with their winnings as promised. The 100 winners will be selected from a pool of entries using a fully computerised and randomized raffle (Draw) system. To further underline the transparency of the process and sustain Airtel's well known credibility in conducting consumer promotions, Airtel has engaged the services of renowned system, processes and applications audit firm, TCQ&A, to supervise the draws and prize redemption processes in line with the rules set by the regulatory authorities. The processes of participation in the Airtel Feel Free Bonanza have been deliberately simplified to make it easy for many Nigerians to participate and win prizes irrespective of their educational level, social and financial profile To improve their chances of winning customers are advised to make as many attempts as possible, because the more questions a participant answers correctly, the more points the customer will earn and, therefore, the higher the number of entries. About Bharti airtel Limited Bharti airtel Limited is a leading global telecommunications company with operations in 19 countries across Asia and Africa. The company offers mobile voice & data services, fixed line, high speed broadband, IPTV, DTH, turnkey telecom solutions for enterprises and national & international long distance services to carriers. Bharti airtel has been ranked among the six best performing technology companies in the world by BusinessWeek. Bharti airtel had over 211 million customers across its operations at the end of January 2011. To know more visit www.airtel.in About Airtel in Africa Airtel is the new brand name for the 16 Zain operations across Africa which were acquired by Airtel International in June 2010. Airtel is driven by the vision of providing affordable and innovative mobile services to all. Airtel has African operations in: Burkina Faso, Chad, Democratic Republic of the Congo, Republic of the Congo, Gabon, Ghana, Kenya, Malawi, Madagascar, Niger, Nigeria, Seychelles, Sierra Leone, Tanzania, Uganda and Zambia. Airtel International is a Bharti Airtel company. For more information, please visit www.airtel.com. For enquiries contact: Emeka Oparah Emmanuel Otokhine Head of Corporate Communications Airtel Nigeria Plot L2 Banana Island Ikoyi, Lagos +234 802 222 1120 PR Manager Airtel Nigeria Plot L2 Banana Island, Ikoyi, Lagos +234 802 222 1006 ((M2 Communications disclaims all liability for information provided within M2 PressWIRE. Data supplied by named party/parties. Further information on M2 PressWIRE can be obtained at http://www.presswire.net on the world wide web. Inquiries to [email protected])). (c) 2011 M2 COMMUNICATIONS [ Back To TMCnet.com's Homepage ]