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Ziff Davis Names Eric Koepele as SVP Sales & MarketingOct 16, 2010 (Close-Up Media via COMTEX) -- Ziff Davis, recently acquired by digital media executive Vivek Shah and investor Great Hill Partners, announced digital media sales veteran Eric Koepele will join the company as Senior VP of Sales & Marketing, bringing more than a decade of digital media sales experience from CNET and other digital media companies. Koepele was named this year to Mediaweek 50, an annual compilation of "indispensables" that focuses on "individuals that advanced innovation, revenue and influence for their companies." Koepele also serves as co-chair of the Television Bureau's Multi-platform committee. Earlier in his career Koepele was Vice President, Advertising Sales at CNET. During his time at CNET, Koepele developed and implemented sales team structures and sales training programs for CNET.com, Download.com and News.com. He also executed a strategy for revenue growth in non-technology advertiser categories including auto, telecom, beverages and packaged goods. "Eric Koepele is one of the most talented and experienced sales executives in digital media," Shah said. "He has a deep understanding of the tech marketplace and embraces Ziff Davis' commitment to bringing our marketing partners an unprecedented return on investment." Koepele comes to Ziff Davis from Hearst Television where he was in charge of digital media sales strategy and execution. His work at Hearst included developing and implementing an Internet sales structure and team in 25 markets across the country that is the industry gold standard when it comes to creating, selling and optimizing stand-alone web as well as multi-platform advertising campaigns. Ziff Davis is a digital media company specializing in the technology market. Ziff Davis sites include PCMag.com, ExtremeTech, GearLog, GoodCleanTech, DL.tv, AppScout, CrankyGeeks, Smart Device Central and TechSaver.com. ((Comments on this story may be sent to [email protected])) |